Portus AI, an AI Startup from UTokyo, Launches AI-Driven Ad Management Service and Recruits Free Trial Monitors

Portus AI Inc. has launched a 'digital advertising agency business,' which is unprecedented for an AI company in Japan.

The ability to widely offer ad management comparable to major advertising agencies is backed by an AI independently developed by the company. Incorporating the expertise of numerous ad management professionals, Portus AI has developed an AI that autonomously manages Google and Meta ads. Their operators provide 'approvals' and 'instructions' to the AI as needed, ensuring a safe operational framework. This makes it possible to deliver high-quality ad management outsourcing with fewer resources.

The company is focusing its agency services primarily on small and medium-sized enterprises (SMEs) due to the significant challenges they face in digital ad management. When relying on traditional agencies, especially with smaller monthly budgets, operations are often deprioritized, and service quality varies depending on the assigned personnel. Conversely, in-house management carries a high risk of wasted budgets due to a lack of specialized knowledge. To solve these issues, Portus AI utilizes its AI to broadly provide SMEs with high-quality ad management outsourcing.

In terms of actual operational results, the company's ad operators have reduced their working hours by over 70% using their proprietary AI, allowing them to focus on higher value-added tasks.

To commemorate the launch and improve the service, Portus AI is currently recruiting free monitors, offering 'digital ad management outsourcing' free of charge to up to 50 companies for a limited time. The service currently covers Google ads and Meta listing (search) ads. Applications will close once the capacity is reached.