First Sunday of June is 'Baby Cheese Day': Commemorative events and campaigns announced

Rokko Butter Co., Ltd., known for QBB Baby Cheese, will host various events, including a project to help consumers deliciously utilize leftover ingredients, a difficult spot-the-difference game, a photo contest, and SNS campaigns, to commemorate 'Baby Cheese Day' on the first Sunday of June.

'Baby Cheese Day' was proposed by QBB to promote a healthy, bright, and fun lifestyle through tasty, easy, and nutritious Baby Cheese. The date was chosen based on the '6' from the company name (Rokko) and the desire for people to eat '1' piece every day.

This year's project, 'Otasuke Baby Cheese Stock,' was designed to help people enjoy using up leftover home ingredients like tomatoes, eggplants, and green peppers with QBB Baby Cheese.

Campaign Details: 1. Present campaign for 1,020 winners (June 1 - July 31, 2026) - Apply by submitting a receipt for QBB Baby Cheese purchases. - 5-item purchase: Ninja cordless mixer (20 winners) - 3-item purchase: Original design thermal food pot (100 winners) - 2-item purchase: Baby Cheese cutter (700 winners) - W-chance: 500-point 'Eraberu Pay' (200 winners) 2. Original recipe release: Recipes using tomatoes, eggplants, and peppers to be featured on the campaign site. 3. 'Baby Cheese Stock de Mou Ippin!' campaign (June 8 - July 7, 2026): A recipe post campaign on the official QBB X account.