Qoo10 Bedding Sales Ranking: Shifting to Comfortable Sleep as Temperatures Rise

eBay Japan G.K. (Headquarters: Minato-ku, Tokyo; Representative Director: Gu Ja-hyun), operator of the comprehensive online shopping mall 'Qoo10,' is announcing the top 5 best-selling items in three categories: 'Blankets/Towels,' 'Duvet Covers/Sheets/Mattress Pads,' and 'Pillowcases.' With summer-like days arriving earlier than usual this year, there is a growing trend toward switching to cooler, lighter bedding ahead of the peak summer season. This season, trends show that duvets are focusing not only on 'cooling' but also on 'preventing chills' from air conditioning. Thin, padded blankets that can be used while the AC is running are popular. For mattress pads and sheets, high-performance types that go beyond traditional 'contact cooling' are favored, with reversible items featuring cooling fabric on one side and pile fabric on the other gaining traction for long-season use. Additionally, pillowcases, which are in high demand for protection against scalp sweat and sebum, continue to see popularity in easy-to-wash materials and cooling fabrics. Furthermore, silk covers that prioritize skin and hair health are gaining attention, particularly among women. Qoo10's survey reflects these trends with many such items ranking high. Given the forecast for a nationwide heatwave this summer, we recommend an early 'bedding update' to ensure a comfortable night's sleep.