Red Bull Launches 'Workplace Hero' Support Campaign Starting May 25

Red Bull Japan is holding a campaign from May 25 to June 14, 2026, themed 'Workplace Hero,' aiming to give wings to everyone facing their daily work.

'Workplace Hero' refers to someone who is more than just productive—a person who acts as a savior in the office. By posting common workplace experiences on social media, participants can win a special 'Red Bull MINI' commuting experience, a year's supply of Red Bull, or other prizes in collaboration with Domino's Pizza and Lawson.

Campaign URL: https://www.redbull.com/jp-ja/cartoons/work-2026

### Win a Chance to Commute with Red Bull MINI!

Between May 25 and June 14, 2026, users can follow the official Red Bull Japan X account (@redbulljapan) and post their 'Workplace Hero' stories with the hashtag #職場のヒーロー to enter for a chance to win a limited-edition commuting experience with Red Bull MINI and a year's supply of Red Bull.

#### Campaign Overview - Name: Tell Us! Workplace Hero Campaign - Period: May 25 – June 14, 2026 - URL: https://x.com/redbulljapan/status/2048700039325720667

#### Prizes - Prize A (Workplace Hero Appearance!): 10 winners - Limited 1-day commuting with Red Bull MINI - 1 year's supply of Red Bull (Mini Cooler rental + 12 cases of 24x250ml cans) - Prize B (Hero Response Box!): 100 winners - 2x 250ml cans of Red Bull, original notebook, original smartphone stand

#### How to Enter 1. Follow the official Red Bull Japan X account (@redbulljapan). 2. Post your 'Workplace Hero' anecdote with the hashtag #職場のヒーロー.

### Get an Original Notebook at Domino's Pizza!

Purchasing the 'Supporting You at Work! Special Set' at Domino's Pizza online during the campaign grants a limited-edition memo pad on a first-come, first-served basis.

#### Campaign Overview - Set Contents: 1 pizza + 1 side + 1 250ml Red Bull Energy Drink - Stores: Domino's Pizza nationwide (excluding some) - Period: May 25 – June 14, 2026

### Win Coupons at Lawson!

Apply via the official Red Bull Japan LINE account to win digital coupons redeemable at Lawson for Red Bull Energy Drink or Sugarfree 250ml.

#### Campaign Overview - Name: Transform into a Workplace Hero! Instant Win Campaign - Period: May 25 – June 6, 2026 - Prize: Digital coupon for Lawson (60,000 winners) - Redemption: May 25 – June 7, 2026

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン
  • Products / services: Red Bull MINI