REHATCH Inc. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Ryota Sakoda) announces the expansion of its marketing AI OS 'ENSOR' to include 'Full LP Reproduction' and 'LP Deployment' features, providing end-to-end support for landing page (LP) production and optimization.
### Background of the Release LPs are the core of campaigns and conversions. However, relying on design tools and development resources for minor edits or replacements slows down the cycle. Furthermore, unclear workflows between drafts and live versions often lead to operational errors and increased confirmation costs.
- Want to quickly test changes to copy or the first view based on a live LP. - Need to clarify the relationship between editing and the 'live version' to control publication timing. - Want to handle hosting settings in-house to shorten the path from verification to publication.
ENSOR creates an environment where users can perform everything from importing and editing to updating live versions within a single product by combining URL-based reproduction and deployment on designated domains.
### New Feature Details (1) LP URL Import and Reproduction By entering an existing LP URL into ENSOR's LP creation chat, the system captures the page structure and reproduces the layout on screen. From this state, users can proceed with changes to the first view or element modifications through dialogue, shortening the startup time for production.
(2) LP Deployment (Publishing) Users can utilize publishing options during page creation, allowing for URL design using 'page-service.com' as the fixed domain. You can configure the public URL by combining a workspace-common subdomain and a page-specific path. In addition to publication status, the system allows for the selection of 'Publication Versions,' requiring an update to the publication version to reflect edits on the live site, making it easier to organize drafts and live versions.
### About ENSOR ENSOR is an AI creative generation platform for marketers, based on the concept of 'AI that mass-produces winning banners—a marketing OS that keeps learning.' It reduces the time for creative strategy planning, coordination, and generation to 1/5 of the conventional time. As a marketing AI OS that integrates data scattered across advertising, CRM, SFA, and EC, it enables real-time analysis and strategy proposals by AI, reducing man-hours for data analysis and creative generation tasks.
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- Source: PR TIMES
- Category: News