Esports Team 'REJECT' Signs Sponsorship Agreement with Ajinomoto Co., Inc.

The esports team 'REJECT,' operated by REJECT Inc., is pleased to announce that it has signed a sponsorship agreement with Ajinomoto Co., Inc. In recent years, esports has been growing rapidly as a global competitive scene, and interest in daily meals and lifestyle habits is increasing among players engaged in competition. Since its inception, REJECT has taken esports seriously as a 'sport' and has promoted the creation of a team capable of competing globally. Currently, it has world-class competitive achievements in multiple titles and is active as the No. 1 esports team in Japan in terms of cumulative prize money won. In this initiative, together with Ajinomoto Co., Inc., which has been facing the fields of sports and 'food' for many years, we will not only support players in terms of meals and nutrition but also communicate the importance of 'food' to the entire gaming community. In the esports scene as well, the era has changed where daily accumulation and living environment are directly linked to performance. REJECT will continue to work on creating new value in esports, aiming for the development of the competitive scene and the improvement of the player environment.