FL-UX Sports Video Platform Updates to Turn Video and Team Communication into Actionable Assets

Transforming Sports Footage and Communication into Team Assets

RUN.EDGE has released a major functional update for its video editing, analysis, and sharing application, 'FL-UX'. This update significantly enhances communication features and improves the mobile user experience, aiming to facilitate smoother interactions between coaches and players, and among players themselves, thereby accelerating team communication centered around game footage.

### Background of the FL-UX Update

FL-UX is currently utilized by over 400 professional and amateur teams, with rapid adoption growth in youth sports in recent years.

Traditionally, the use of video in sports has been limited to a one-way communication model where players passively view analysis provided by coaches or analysts. However, to maximize performance in modern sports, it is essential to incorporate two-way dialogue, including proactive input from players, in addition to players instantly understanding coaching intent.

This update introduces an SNS-like user experience, aiming to evolve FL-UX into a 'video communication platform' where all team members share insights. It enables discussions to flourish anywhere, anytime.

### User Feedback

- University Soccer Player: 'It's intuitive, feeling like the SNS apps I use daily. It makes analysis feel less like a chore and more like a natural extension of our team discussions.' - Adult Lacrosse Player: 'The mention function has stimulated communication significantly. We now check videos and settle discussions beforehand, which effectively increases our actual practice time.' - High School Basketball Coach: 'New comments appear on the home screen, allowing me to grasp players' thoughts in real-time and provide accurate feedback much faster.'

### Key Capabilities Enabled by this Update

- Revamped Mobile UI: The home screen has been redesigned for easier access to new comments and shared footage. Users can now flip through video-and-comment sets like pages of a book using swipe gestures. - Assetization of Video and Communication: The process of video analysis and team discussion is automatically accumulated as shared team assets, functioning as a proprietary 'Playbook'. - Mention and Reaction (Emoji) Features: Includes a mention function to notify specific individuals and reactions for instant feedback, preventing important comments from being missed and fostering a more positive team culture.