New Year Brings New "Lucky Horse Motif" Items! ~ Launch of Second Lucky Charm Series and Lucky Smartphone Cases ~

Image of Lucky Charms and Lucky Smartphone Cases

SALON DE ALFURD TOKYO, offering life-sized luxury bags and wallets originating from Japan (Mitsuda Kogyo Co., Ltd., Headquarters: Yoshikawa City, Saitama Prefecture, Representative Director: Hiroki Mitsuda), will launch the "Second Lucky Charm Series" featuring the horse motif, which was a huge hit last year, and new "Lucky Smartphone Cases."

The "Year of the Horse" Symbolizes a Leap Forward. Lucky Colors to Stabilize Your Mind and Push You Forward

March 20th is "Cosmic New Year," when the flow of luck is said to change. With ongoing global instability and economic uncertainty, voices calling for "calming the mind" and "starting the new year positively" are growing louder. To coincide with April, the beginning of the new fiscal year and new life, we are delivering lucky items that bring positive energy into daily life with lucky colors and motifs embodying the three themes of "mental stability," "progress," and "a leap forward."

Last Year's "Explosive Hit" Horse Motif Evolves Further

The horse motif charm, which became a major topic among fashion-conscious women last year, is updated with designs symbolizing three types of luck. Motifs such as horses, horseshoes, clovers, and riding boots, symbolizing "progress," "good fortune," and "stability," are recreated in genuine leather by the skilled hands of artisans. This is an original SALON DE ALFURD TOKYO charm, in collaboration with "Team Mature"* on the Kobunsha mail-order website kokode.jp.

Product Overview and Main Items (All prices include tax)

Peaceful Luck Charm

Peaceful Luck Charm

Price: ¥11,000

~ Invokes calm luck with beige & brown ~

A combination of calming beige and brown. The motif of a four-leaf clover, symbolizing good fortune, is added to colors that represent gentleness and security.

Supports "peace of mind" by regulating daily mood swings.

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