San-X Korean Official Store Celebrates Its 1st Anniversary! ~Commemorating the 1st anniversary with limited product releases and a special event~

San-X Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo) announces that 'Rilakkuma Sumikkogurashi PLUS by San-X', born in Hongdae, Seoul, South Korea and operated by Daewon Media, has celebrated its 1st anniversary.

This store was born as San-X's first overseas official store, and offers a wide range of items including products featuring San-X characters such as Rilakkuma and Sumikkogurashi, as well as exclusive products for the Korean official store.

To commemorate the 1st anniversary of the Hongdae store, we will be holding a Korean official store 1st anniversary event. We look forward to your visit with exclusive plush toys and novelties only available at Korean stores.

Limited Product: Hoodie Plush Toy Rilakkuma and Sumikkogurashi 'Hoodie Plush Toys' wearing hoodies with the 'Rilakkuma Sumikkogurashi PLUS by San-X' logo will be released exclusively at 'Rilakkuma Sumikkogurashi PLUS by San-X' in Korea from Thursday, April 2, 2026. This slightly casual and very cute item is perfect for going out this spring.

*Product images may differ from the actual products. *Release dates are subject to change. Please check official SNS for the latest information. X: https://x.com/RKSG_PLUS_KR Instagram: https://www.instagram.com/rksg_plus_kr

Novelty Campaign Starting Thursday, April 2, a novelty campaign commemorating the 1st anniversary will be held at two Korean official stores.