San-X announced a Rilakkuma collaboration campaign at Matsumoto Kiyoshi and Cocokara Fine stores nationwide from May 16 to July 15, 2026. Customers can buy exclusive original goods and enter lotteries to win prizes like plush toys and sauna hats. Additionally, purchasing specific amounts of products from brands like Kao or Otsuka Pharmaceutical will reward customers with limited-edition first-come gifts, including card cases and pouches. Special store photo panels are also featured.
FACT BOX
- Source: PR TIMES
- Category: キャンペーン
- Organizations: I-ne