Sanko Seika Announces 'Let's Talk over Snacks!' Collaboration Campaign with TV Anime 'Akane-banashi'

Sanko Seika Co., Ltd. announced that it will hold the 'Let's Talk over Snacks! Original Goods Present Campaign' in collaboration with the TV anime 'Akane-banashi' starting June 1, 2026. The initiative includes four main programs: receipt-based entries, social media campaigns, nationwide station advertisements, and ad-linked promotions to engage with fans.

[Receipt-Based Entry for Original Goods] Period: June 1, 2026 – September 30, 2026. Entry Deadline: September 30, 2026. Receipt Eligibility: Purchases from May 1 to September 30, 2026. Prizes: Original collaboration sukajan jackets (30 winners), original tea cup sets (4 types, 120 winners), product assortment (100 winners), and W-chance QUO cards (1,000 JPY value, 100 winners). Entry Method: Online form on the campaign website or by mail. Eligible Products: All products under the 'Yuki no Yado', 'Niigata Shikomi', 'Tsubuyori Komochi', 'Sanko no Kaki no Tane', 'Kaoriage', and 'Wagaya no Teppan' brands.

[Limited-Time Station Advertisement Campaign] Period: June 15, 2026 – June 21, 2026. Locations: JR Ikebukuro, Shinjuku, Ueno, Niigata, Nagoya, Osaka, Hakata stations, Tokyu Shibuya, and Tokyo Metro Ikebukuro/Shibuya stations. Content: Take photos of the ads and post to X with the hashtag '#お菓子で話そう' (Let's talk over snacks).

[SNS Campaign] Period: June 1, 2026 – September 30, 2026. Method: Participate via follow and reposts on the official Sanko Seika X account.