Sanritsu Seika Co., Ltd. (Headquarters: Hamamatsu City, Shizuoka Prefecture; Representative: Yasumitsu Shimizu), a confectionery manufacturer with the slogan "Safety and Satisfaction for Our Customers," will launch wrapped advertising taxis featuring its signature products, "Chocobat" and "Kanipan," in collaboration with Hamamatsu Kotsu Co., Ltd. (Headquarters: Hamamatsu City, Shizuoka Prefecture; Representative: Tomio Kuno), starting Wednesday, April 1, 2026.
This project aims to help local residents feel more familiar with our products while brightening up and energizing the streets of Hamamatsu.
◆ Taxi Design The wrapped advertising taxis launching this time feature bold designs showcasing Sanritsu Seika's long-selling products, "Chocobat" and "Kanipan." Operating primarily within Hamamatsu City, these cute, eye-catching vehicles are designed to be enjoyed by both citizens and tourists. (One vehicle for each design, for a total of two vehicles in operation.)
◆ Passenger Perks As a token of our appreciation, passengers who ride these wrapped advertising taxis will receive a gift of Sanritsu Seika's popular product, "Genji Pie (2-pack)." (*Limited quantity / Available while supplies last / Product subject to change) This perk is designed to be enjoyed by a wide range of generations, from small children to adults.
◆ About Hamamatsu Kotsu Co., Ltd. Hamamatsu Kotsu Co., Ltd. is a taxi and transportation company established on March 25, 1941, with its headquarters located at 828 Irino-cho, Chuo-ku, Hamamatsu City, Shizuoka Prefecture. The company focuses on passenger and freight vehicle transportation businesses, maintains a fleet including jumbo taxis, and provides transport services for both local residents and tourists.
For over 80 years since its establishment, the company has supported local transportation. Guided by a corporate policy of safe, reliable, and comfortable transport, it is committed to improving services to meet user needs, such as equipping all vehicles with navigation systems and developing sightseeing taxi services. The company also focuses on creating a comfortable working environment by promoting the success of female drivers, establishing flexible work systems, and strengthening human resource development.
[Company Overview] Company Name: Hamamatsu Kotsu Co., Ltd. Headquarters: 828 Irino-cho, Chuo-ku, Hamamatsu City, Shizuoka Prefecture President and Representative Director: Tomio Kuno Business Description: Passenger vehicle transportation business, freight vehicle transportation business Established: March 25, 1941 (Showa 16) Website: https://www.hamamatsu-kotsu.co.jp/
◆ About Sanritsu Seika Co., Ltd. Established in 1921 (Taisho 10) in Hamamatsu City, Shizuoka Prefecture, this confectionery manufacturing company celebrated its 100th anniversary in 2021. It primarily manufactures and sells Kanpan, Chocobat, Genji Pie, Kanipan, and other products. We deliver a variety of sweets nationwide, including long-selling products loved by everyone from children to adults.
[Company Overview] Company Name: Sanritsu Seika Co., Ltd. Headquarters: 1-16-11 Chuo, Chuo-ku, Hamamatsu City, Shizuoka Prefecture President and Representative Director: Yasumitsu Shimizu Business Description: Manufacturing and sales of pies, cookies, bread, Kanpan, chocolate processed goods, and others Established: October 8, 1921 (Taisho 10) Website: https://www.sanritsuseika.co.jp/
[Media Inquiries Regarding This Release] Sanritsu Seika Co., Ltd. Contact: Public Relations and Advertising Department, Mochizuki TEL: 053-453-3114 MAIL: [email protected] (*For general customer inquiries, please contact our Customer Dial at 053-453-3181)
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- Source: PR TIMES
- Category: campaign