Sato Foods to Discontinue Foundational 'Shiratamako' Product by End of June 2026

Sato Foods Corporation announced that it will discontinue its 1kg 'Shiratamako' (glutinous rice flour) product, which has been sold since the company's founding, by the end of June 2026, considering recent sales conditions.

The company was established in 1950 as 'Sato Kansa Shoten' and began its business with the manufacturing and sales of Shiratamako. Driven by the desire to convey the deliciousness of Niigata rice and deliver high-quality products, the company engaged in trial and error to create various products, eventually leading to the birth of 'Sato no Kirimochi' and 'Sato no Gohan.' This spirit is still carried on today, guiding the company's product development to meet customer needs.

Although the company's foundational product, Shiratamako, will be discontinued at the end of June, Sato Foods will continue to prioritize the stable supply of safe and high-quality mochi and rice products while maintaining the dedication to product quality inherited since the days of Shiratamako production. The company expresses its sincere gratitude to all customers who have supported its Shiratamako for many years.

Product Overview - Product Name: Shiratamako (Contract Manufactured) - Net Content: 1kg - Discontinuation Date: June 30, 2026 (Tuesday)