SBI Traceability Inc. (Headquarters: Minato-ku, Tokyo; Representative Director: Fumihiko Hayashiguchi, hereinafter "the Company") is pleased to announce that its traceability service "SHIMENAWA" has been adopted for the natural turquoise jewelry sold by Rogues Co., Ltd. (Headquarters: Konan-shi, Shiga Prefecture; Representative Director: Kiyomi Hoshi, hereinafter "Rogues") under the jewelry brand "LFC JAPAN."
An example of products sold by LFC JAPAN
Rogues' "LFC JAPAN" handles jewelry products using natural turquoise, each with unique characteristics. Previously, they created and issued paper guarantee cards detailing information such as the origin and designer for each product. However, managing information through paper media presented challenges in long-term storage of product-linked information, referencing information after purchase, and transferring information during secondary distribution.
In light of these challenges, Rogues decided to introduce digital guarantee cards (gemstone appraisal certificates) that combine blockchain technology and NFC tags. This will clarify the authenticity and provenance of each product, creating an environment where purchasers can appropriately access necessary product information.
The NFC-equipped guarantee cards featuring our "SHIMENAWA" will link a unique ID assigned to each product with its information, recorded in a tamper-resistant manner on the blockchain. This enables centralized digital management of product information. Consequently, background and production details for each item can be continuously managed and referenced even after purchase, establishing an operational foundation that visualizes product value and stories over the long term.
The Company aims to provide an environment where information linked to tangible assets is properly recorded and managed, allowing purchasers and businesses to verify information reliably. Moving forward, we intend to leverage this guarantee card system and "SHIMENAWA" to offer services that facilitate the appropriate transfer and verification of product information in the secondary market.
By tapping the NFC-embedded card with a smartphone, customers can access various information and background content linked to the product.
About SHIMENAWA
SHIMENAWA is a traceability service that uses IC tags (RFID/NFC) and blockchain technology to assign unique IDs to tangible assets, cards, etc., and centrally record and manage related information. It supports management tailored to various purposes, including authenticity verification, recording of usage and distribution history, digital content delivery via tags, and shipping/inventory management.
For technical details and specifications of SHIMENAWA's functions, please visit the official website.
https://www.sbitraceability.co.jp/
*1 "Blockchain" refers to a technology for sharing and managing data change histories through a tamper-resistant data structure using digital signatures and hash pointers. *2 "RFID" stands for Radio Frequency Identification, an automatic recognition technology that reads information wirelessly and non-contactly using radio waves. It allows for batch reading of tag information attached to objects. *3 "NFC" stands for Near Field Communication, a short-range wireless communication standard operating within a few centimeters. It enables reading and writing information between compatible IC tags and devices such as smartphones. *4 "SHIMENAWA" adopts dedicated NFC tags with a logo, jointly developed with Uni Tag Inc.
Company Overview:
Rogues Co., Ltd. Location 1-2 Chuo, Konan-shi, Shiga Prefecture Representative Kiyomi Hoshi, President and Representative Director URL https://store.lfc-japan.jp/
SBI Traceability Inc. Location Izumi Garden Tower, 1-6-1 Roppongi, Minato-ku, Tokyo Representative Fumihiko Hayashiguchi, Representative Director URL https://www.sbitraceability.co.jp/
Uni Tag Inc. Location 4-11-2 Nihonbashi Honcho, Chuo-ku, Tokyo (within KISCO Corporation Tokyo Head Office) Representative Takumi Hano, President and Representative Director URL https://www.unitag.co.jp/
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FACT BOX
- Source: PR TIMES
- Category: Partnership
- Products / services: SHIMENAWA