[Cotton Material Survey Report] Over 90% value cotton, but nearly 90% are dissatisfied with issues like being hard to dry

Senshukai's brand Belle Maison surveyed 516 members about cotton materials for innerwear and bedding. Over 90% value cotton, and 88.6% prefer 100% cotton, mostly due to skin changes. However, almost 90% expressed dissatisfaction, primarily that cotton is 'hard to dry after washing.' Many accept this inconvenience for the material's benefits. To address these needs, Belle Maison offers over 2,700 cotton products featuring quick-drying, softening, and low irritation for sensitive skin.