Shopee Japan Releases Five YouTube Shorts Featuring Real-World Operational Know-How for Cross-Border E-commerce Sellers

Shopee Japan, the Japanese subsidiary of Shopee—the largest e-commerce platform in Southeast Asia and Taiwan, and a major player in Brazil—announced on May 19, 2026, the release of five YouTube Shorts showcasing real-world examples of launching and scaling a business on Shopee. This series is designed for businesses considering cross-border e-commerce, summarizing the operational realities of actual sellers by theme. Each video is under one minute long and covers five key topics: 'Why I started on Shopee,' 'The process of opening a shop,' 'Popular products and listing strategies,' 'Understanding Southeast Asian customers,' and 'Sales and marketing strategies.' The background for this release stems from the growing interest among domestic businesses in cross-border e-commerce, coupled with feedback that it is difficult to visualize the actual operations. By using short-form, theme-based content, the series allows businesses to learn in their spare time. Shopee provides one-stop support from store setup to sales promotion, enabling data-driven, strategic store management.