Sponsors Boost Co., Ltd. has begun offering free seminars for SMEs through Chambers of Commerce across Japan, titled 'New Recruitment Strategies using AI, PR, and Regional Collaboration.' The seminar proposes sustainable recruitment models for SMEs struggling with labor shortages and hiring difficulties, including using generative AI for operational efficiency, PR methods that do not require advertising budgets, and creating touchpoints with students through sponsorship of university clubs. CEO Masashi Nishizato emphasizes that connecting with the community and becoming a company that is supported by others is the key to growth.

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  • Source: PR TIMES
  • Category: service_launch