The likelihood of Typhoon Bavi making landfall in Taiwan has surged past 90%, prompting major domestic retail chains to sound the typhoon alert and significantly increase their inventory of emergency supplies. 7-ELEVEN has prioritized restocking daily essentials such as instant noodles, canned food, packaged drinking water, fresh vegetables and fruits, and frozen foods. To prepare for unexpected power outages, the chain is also offering a 'buy one get one free' promotion on selected batteries as part of its typhoon-specific campaign. PX Mart Welfare Center has also substantially increased its inventory, doubling the supply of fresh produce, fish, and meat. Simultaneously, it is promoting items like dumplings, instant noodles, and large-volume drinking water to meet consumers' stockpiling needs. In the wholesale sector, Want-Want and Lokka Kang have boosted their fresh product inventory by up to 2.4 times, while A-MART has increased stock by about 30%. Both are offering discounts on leafy vegetables, fresh seafood, and household essentials, allowing customers queuing to purchase typhoon supplies to save money.
7-ELEVEN stated that to facilitate advance stockpiling, stores have expanded inventory across all typhoon preparedness categories, including ready-to-eat vegetables, frozen foods, instant noodles, canned goods, bottled water, ambient beverages, toilet paper, batteries, and rain gear. Additionally, multiple time-limited discounts are being offered on staple foods, side dishes, and daily consumables. From July 8 to July 14, PH9.0 alkaline ion water (800ml) is available at 20% off for two bottles and 25% off for four. For those stockpiling staples, selected Uni-President noodle value packs are priced at NT$79 for five packs every Friday, Saturday, and Sunday until September 2. Additionally, the 'Taiwan Pride 194 Rice' (1.5kg) is available at a special price of NT$299 for two bags. On vegetables, JASONS' Golden Sweet Corn is NT$57 for two cans during the promotion period, while Mama's No-Additive Tuna and Spicy Girl Tuna are NT$66 for any two cans. For daily necessities, UNIDESIGN's New Soft Pull-Type Tissue is offered at a promotional price of NT$109 for one roll or NT$149 for two rolls until July 21.
To help customers quickly prepare no-cook meals during stormy weather, 7-ELEVEN has stocked various convenient fresh produce items that require no washing or cutting, along with rain gear. For example, Yuanshian Farm's 'Every Meal Has Vegetables' hydroponic ready-to-eat vegetables are priced at NT$59 per pack, and frozen cabbage is offered at a discounted price of NT$39, enabling residents to quickly replenish fiber even during typhoon days. Stores are also fully stocked with UNIDESIGN's dual-use umbrellas priced at NT$99 each, meeting all rain and typhoon protection needs.
PX Mart and RT-Mart (Da Quanlian) have collectively increased inventory of fresh produce, dry goods, and ready-to-eat prepared foods across all stores nationwide to prepare for typhoon-related shopping surges. In particular, stockpiles of vegetables, fruits, meat, and seafood have been doubled. For customers unable to leave home, the 'Hourly Delivery' online delivery service allows easy restocking, with叠加 benefits including free shipping, discount coupons, and bonus welfare points.
On fresh produce, limited-time offers include locally sourced baby corn (approx. 100g) at NT$28 per box on July 8. RT-Mart's Jade Bok Choy value pack (approx. 400g) is NT$65 until July 9, while U.S. white and yellow peaches (approx. 450g) are NT$239 per box. U.S. air-freighted cherries are offered at a rock-bottom price of NT$429 per kilogram. On meat and seafood, Taiwanese Gui-Ding free-range chicken chunks (approx. 550g) are NT$169 per box from July 8–9, RT-Mart's pork belly with skin is NT$219 per catty, and white shrimp (30/40 count) is NT$440 per kg. From July 8–16, Taiwanese tilapia belly fillets (300g) are NT$118 per pack.
For essential dry goods and daily supplies, from July 8–12, Wei-Dan's Wei-Wei Noodles Braised Pork Broth (5-pack) is NT$65 per set, selected Uni-President noodles (5-pack) are NT$78 per set, Yue Shi Natural Water (6000ml) is NT$43 per jug, and Eveready Zinc-Carbon Batteries (size 3/4, 12-pack) are NT$118 per set. Additionally, PX Mart and RT-Mart offer President's Choice Sweet Corn or Gold Pineapple Corn (340g x 3) at NT$92 per set. Frozen items include PX Mart's Taisugar Handmade Dumplings (440g) at NT$99 per pack, and RT-Mart's exclusive Wanchai Ferry × Double Moon Hugging Soup Dumplings (470g) with a 'buy one get one free' deal, averaging NT$199 per pack.
For customers wishing to avoid cooking, various ready-to-eat prepared foods, baked goods, and desserts are also on promotion. Prepared foods include PX Mart's Meowee堂 Quinoa Edamame, priced at NT$115 for three packs from July 7–16, and RT-Mart's Meowee堂 Boneless Oil Chicken Leg at NT$198 per box. Bakery items include READ BREAD's Fresh Milk Soy Milk Bread (July 7–9) at NT$42 and Hankyu Bakery's Original Butter Rolls at NT$49. Desserts include We Sweet's Tiramisu Roll at NT$89 per box, and RT-Mart's exclusive We Sweet Chocolate & Fresh Milk Combo at NT$89 per box.
For those preferring to stay home, the 'Hourly Delivery' online service also features multiple promotions. Until July 19, purchasing selected snacks, frozen fried foods, chips, ice cream, and beverages via PX Mart or RT-Mart's Hourly Delivery with a single order over NT$500 earns an 8% welfare point bonus. RT-Mart's Hourly Delivery offers an additional 500 welfare points for orders over NT$399 on selected fresh produce, meat, and seafood before July 9. On shipping and coupons, free shipping is available every Wednesday on orders over NT$199. From July 17, limited 'NT$199 Free Shipping' and 'NT$80 off on NT$800' delivery coupons are available every Tuesday and Thursday from 12:00 to 15:00.
Want-Want Wholesale and Lokka Kang Supermarket have fully activated their disaster response mechanisms in anticipation of Typhoon Bavi, increasing their total fresh vegetable inventory to 180 tons. Stockpiles of popular vegetables have surged: leafy greens have doubled from 150,000 packs to 300,000 packs, cabbage from 10 to 30 tons, root vegetables and flowering vegetables from 15 and 12 tons to 40 tons respectively, and mushrooms from 15 to 30 tons, fully meeting public demand.
With ample supply, stores are also offering significant discounts on fresh produce and daily goods. In the organic range, organic leafy greens (300g) are NT$39 per pack, and organic cabbage is NT$95 per head. From July 10–16, organic Enoki mushrooms are NT$27 per pack with 'buy two get one free'. From July 10–13, a series of traceable fresh produce are on special: traceable shiitake mushrooms (350g) at NT$88 per pack, traceable carrots (1kg) at NT$58, traceable onions (900g) at NT$75, traceable garlic (300g) at NT$88, and traceable sweet potatoes (1kg) at NT$66. Additionally, Guantian Lotus Root & Water Chestnut ready-to-eat packs are priced at NT$120 each.
In addition to fresh produce deals, stores are launching a grand 'Brand Celebration' event. Until July 28, selected in-store items start as low as NT$10, with 'buy one get one free', cash coupon giveaways, or OPENPOINT points rewards. During the event, members who purchase any product with the character '萬', '家', or '福' in the name will receive four exclusive dining coupons for the shopping center's restaurants (one-time per member), allowing customers to save while stockpiling for the typhoon.
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- Source: PR Times
- Category: キャンペーン
- Organizations: 7-ELEVEN