Cheerleading sensation Lee Du-hui has unlocked a new brand partnership, teaming up with globally renowned hand-shaken tea brand 'Chatime' to ignite summer excitement. Since the collaboration was announced in June, limited-edition cups and fan collectible cards have sparked a nationwide craze.
A special 'Chatime Annual Ambassador Lee Du-hui Fan Appreciation Event' was held at Chatime's Xinyi WeiSu store, where Lee emotionally shared that hand-shaken drinks were her first love for Taiwan, deeply moved by fans' passionate support. At the event, Lee not only took on the 'Chatime Industry Slang Challenge' but also danced alongside top social media fans invited by the brand, showcasing her warm and engaging ambassador charm.
When discussing her new role, Lee expressed her excitement, stating that Taiwan's hand-shaken drink culture is world-famous and, for her, more than just beverages—they're an essential part of her daily life in Taiwan. Being named the annual ambassador for an international brand like Chatime is a meaningful milestone.
Lee also revealed her personal favorite: the 'Futimoo' fruit milk tea series, which centers on Fruit, Tea, and Milk. She particularly praised the 'Golden Mango Futimoo,' which perfectly blends fresh fruit aroma, tea, and fresh milk. She shared her golden rule: '30% sugar with less ice creates the perfect balance—fruit and milk blend just right, offering a unique taste you can't get elsewhere.'
To prove she's more than just a figurehead and truly understands hand-shaken drinks, Lee took the 'Chatime Industry Slang Challenge' live on stage, tested by Hexa International co-founder Wang Li-yu. From the brewing technique of the signature 'Soul Pearl' tapioca, frontline customer service principles, to Taiwan's local checkout customs like 'membership and receipt carrier,' Lee answered fluently and passed with flying colors. Wang Li-yu personally awarded her the exclusive 'Part-time Sweetheart' badge, certifying her expertise.
Wang Li-yu stated that Lee's passion and deep understanding of hand-shaken tea culture were impressive, and the collaboration will continue to deepen with more surprises ahead. To thank fans and celebrate Lee's upcoming birthday, Wang Li-yu announced an on-the-spot giveaway of 100 cups of Lee's favorite 'Golden Mango Futimoo' to attendees, bringing the event to a thrilling climax.
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- Source: PR Times
- Category: キャンペーン