Sint-Truidense VV (STVV) has announced the conclusion of a corporate sponsorship agreement with NEGA Co., Ltd. (Headquarters: Shinjuku, Tokyo) for the 2025-2026 season.

The agreement was reached as the company shares STVV’s vision of serving as a bridge between Japan and Belgium, and supporting Japanese players, coaches, and business staff in their challenges in Europe and around the world.

[Comment from NEGA Co., Ltd.] "Challenges that cross the sea have the power to move people's hearts. We have entered into a sponsorship agreement with Sint-Truidense VV. We deeply resonate with STVV's stance of supporting the challenges of Japanese players, coaches, and staff, and connecting Japan and Belgium through sports. We will accompany this journey and deliver new value and inspiration together."

Company Overview Company Name: NEGA Co., Ltd. Representative: Sennosuke Okumura Address: 1F Izumi Mansion, 2-6-13 Shimo-Ochiai, Shinjuku-ku, Tokyo Business Description: - Film production, distribution, and promotion - Video equipment rental Official Website: https://nega.co.jp/

[About Sint-Truidense VV (STVV)] Founded in 1924, it is a football club belonging to the Belgian Pro League 1. DMM.com acquired management rights in November 2017. In 2018, Takayuki Tateishi, former GM of FC Tokyo, was appointed as CEO. The club focuses on five pillars: strengthening the top team, expanding the academy, building new business schemes, expanding the stadium, and technical innovation through IT implementation.

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  • Source: PR TIMES
  • Category: Partnership