Taisei Corporation (Headquarters: Shinjuku-ku, Tokyo; President & CEO: Yoshiro Aikawa) will release the Taisei Corporation Group's new TV commercial, the 'Challenge' edition, on Saturday, April 11, 2026. The commercial depicts a young person departing overseas to fulfill her dreams.

In this work, iconic locations constructed by the company, such as the Tokyo International Airport (Haneda Airport) Terminal 2 International Flights completed in 2020 and the Edion Peace Wing Hiroshima opened in 2024, appear in highly detailed animation. It emotionally portrays the courageous figure taking a step into a new place.

Furthermore, coinciding with the commercial's release, a special website offering a behind-the-scenes look at the production will also be launched. Please stay tuned for future updates.

About the New Commercial From the place that nurtured me, to a 'challenge' across the ocean A young woman aims for Tokyo International Airport passing through the Umi-no-Mori Tunnel. Today, she is heading overseas from Terminal 2 International Flights. Standing at the starting line of her long-awaited challenge, she recalls the various places that shaped who she is today. The Yokohama Bay Bridge, where she spent precious time with her partner. Edion Peace Wing Hiroshima, where she shared moments of joy with her friends during university. Shikoku Aquarium, which she visited with her family when she was little. These places, which hold great importance to her, are also locations built by the Taisei Corporation Group. Because each of these places existed, she now has the courage to take this step forward. Carrying the gratitude for these irreplaceable places and the people who have supported her thus far, she finally takes flight toward her next new challenge.

*Note: The protagonist of this commercial is a youth challenging herself overseas toward her own goals, and is not an employee of our company.

New Commercial Overview Title: Taisei Corporation Group CM 'Challenge' Edition (30 seconds / 15 seconds) Broadcast Start Date: Saturday, April 11, 2026 Available at: Special site within the Taisei Corporation Official Website Taisei Corporation Official Website: https://www.taisei.co.jp/ Special Site URL: https://www.taisei-newchizu-cm.jp

New Commercial Cut Data

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  • Source: PR TIMES
  • Category: キャンペーン