Terafoods Co., Ltd. (Executive Officer President: Masashi Sugimoto) will release "J. Noritsugu Non-Fried Potato Chips Rich Salt Flavor," co-developed with health food producer Mr. J. Noritsugu.
This product achieves a crispy texture without deep-frying, thanks to Terafoods' proprietary "Tera-baking method." It is a snack that allows you to enjoy deep umami and a light salty taste while being a low-guilt option with zero cholesterol and only 152 kcal per bag.
It is scheduled to make its first appearance on the major TV shopping channel "QVC" on Thursday, April 16, 2026.
### ■ Message from Mr. J. Noritsugu
**"** We used 100% sea salt rich in ocean minerals, which is absolutely necessary for the body, and finished it with a solid umami flavor. **"**
— J. Noritsugu (Health Food Producer)
**■ Product Features**
**Non-fried yet a "Rich" Satisfaction**
This is a new sensation potato chip finished without deep frying, utilizing Terafoods Co., Ltd.'s unique **"Tera-baking method."** As stated on the package,
It has the feature of "achieving deliciousness while keeping cholesterol to zero with the non-fried 'Tera-baking method,'" balancing a light texture with healthiness.
**Deep Umami of "Rich Salt"**
For flavoring, it uses
**Salt from Ako, Hyogo Prefecture, and Kelp Extract from Hokkaido**
achieving a "harmony of potato flavor and the umami of seafood."
**Low-Guilt Snack**
1. Non-fried 2. Cholesterol 0 mg 3. Trans fatty acids 0 g 4. 152 kcal per bag (35g)
It is perfect for health-conscious people and as a light evening snack.
**■ Nutritional Information (per 35g bag)**
Calories: 152 kcal
Protein: 2.1 g
Fat: 4.3 g
Saturated fatty acids: 0.88 g
Trans fatty acids: 0 g
Cholesterol: 0 mg
Carbohydrates: 26.0 g
Salt equivalent: 0.86 g
**■ About QVC TV Premiere**
**Broadcast Date**: Thursday, April 16, 2026
**Program**: J. Noritsugu Recommended Gourmet
**Cast**: Mr. J. Noritsugu (Scheduled)
FACT BOX
- Source: PR TIMES
- Category: New Product
- Organizations: QVC