Gold's Gym Fitness Belt: Lightweight, High-Functionality for All Levels, New Release

THINK FITNESS Co., Ltd. (Headquarters: Koto-ku, Tokyo; President: Eiji Tezuka), which operates Gold's Gym, will release a new product, the "Fitness Belt," on Monday, May 18, 2026, to support improved performance and safety during training.

This product is designed to increase intra-abdominal pressure and stabilize the core when worn during weight training, thereby supporting injury prevention, proper form acquisition, and performance improvement. It is ideal for beginners, as well as a secondary belt for intermediate and advanced users, or for portability during expeditions and travel.

Easy-to-use design The tape-type allows for easy attachment, detachment, and adjustment. It also accommodates fine-tuning of fit during training.

Lightweight and flexible material Made of polyester, it is softer and more comfortable to wear compared to leather belts. It provides moderate support for training with a comfortable fit.

High fit and stability The back is approximately 10cm wide to firmly secure the lower back, while the abdomen is designed to be approximately 7cm wide. This ensures stability while maintaining freedom of movement.

Ideal for portability With a lightweight design of approximately 220g (M size), it can be compactly folded. It is convenient for carrying to the gym or on business trips.

Washable by hand for hygiene Unlike leather belts, it can be hand-washed with water, allowing for clean use even when sweat and dirt are a concern.

Gold's Gym Fitness Belt Release date: Monday, May 18, 2026 Price: 6,380 yen (tax included) Color: Black Sizes (waist circumference目安): ・S (60〜70cm) ・M (70〜85cm) ・L (85〜100cm) Material: ・Main body: Polyester ・Core material: EVA resin

Development background In recent years, with the increase in the fitness population, there has been a growing need to "train safely with proper form." Especially for beginners, the hurdles of wearing and difficulty of using belts have been issues. This product was developed as an easy-to-use training belt for everyday use, focusing on three points: "easy for anyone to use," "easy to carry," and "moderate support."

Anticipated usage scenarios ・Weight training (squats/deadlifts, etc.) ・Form stabilization for gym beginners ・Secondary belt for expeditions/business trips ・When carrying heavy luggage, such as during moving

Gold's Gym will continue to develop training gear that meets the needs of a wide range of users, from beginners to advanced.

Retail stores and EC Gold's Gym https://www.goldsgym.jp/ Gold's Gym Mania (Official EC site) https://ggmania.jp/ Fitness Shop https://fitnessshop.jp/pages/store-list Fitness Shop (Official EC site) https://fitnessshop.jp/

【Product inquiries】 THINK FITNESS Co., Ltd. Gold's Gym Products (GGP) 3F Toyocho Center Building, 2-2-20 Toyo, Koto-ku, Tokyo 135-0016 https://ggmania.jp/ 0120-206361 (Toll-free) [email protected]