Expansion of Training Area and Recognition as HYROX Affiliate Gym: Gold's Gym Hamamatsucho Tokyo Reopens After Renovation

THINK Fitness Co., Ltd. (President: Eiji Tezuka, Head Office: Koto-ku, Tokyo) has newly established a training area on the 1st floor of Gold's Gym Hamamatsucho Tokyo, in addition to its existing facility. The new area has been upgraded to accommodate both strength and functional training, transforming the gym into a versatile space accessible to beginners, advanced users, and those aiming to compete in HYROX events.

Background of the Expansion

The expansion was carried out to respond to the growing popularity of the fitness race "HYROX" and to provide members with a more comfortable and professional training environment. The facility has introduced plate-loaded machines previously unavailable at the Hamamatsucho location and has been reconfigured into a functional training space suitable for both competitive athletes and general fitness enthusiasts.

HYROX Affiliate Gym

With this expansion, the gym has been officially certified as a HYROX Affiliate Gym—a globally recognized partnership program. HYROX Affiliate Gyms are official partner facilities that meet strict standards set by HYROX headquarters. Certified gyms become part of HYROX's official network, serving as hubs for competition-ready training environments and promoting the sport. The newly opened 1st-floor area has been equipped with facilities capable of supporting HYROX competitions, creating an inclusive environment for both competitive athletes and general members.

Newly Introduced Equipment and Features

・Hammer Strength

The gym has introduced Hammer Strength, a brand used by top athletes and training facilities worldwide. Three models for back, two for chest, and one for shoulders have been added, enhancing training options for major muscle groups. The equipment provides a natural movement path and resistance similar to free weights.

・Power Racks

Two power racks and two half racks manufactured by Torque Fitness have been newly installed. These competition-grade racks offer high rigidity and functionality, supporting safe and comfortable free-weight training. With this addition, the Hamamatsucho Tokyo location now has a total of six power racks and two half racks.

・Booty Builder V8

A hip thrust-specific machine popular among women. Designed to effectively train the glutes, it combines high training efficacy with safety. Simple weight adjustments make it accessible to users of all levels, from beginners to competitive athletes.

・Lat Pulldown

Machines from Nautilus, the same model used in the existing area, have been adopted. With this addition, the gym now has three lat pulldown machines, reducing wait times during peak hours and enabling smoother back training.

・Ski Erg

Mimics cross-country skiing movements to explosively strengthen the upper body and core. Rapidly elevates heart rate and activates fat-burning mechanisms.

・Sled & Power Rope

A training tool with a sled-like shape that allows pushing and pulling motions under load, enabling full-body workouts. Beyond direct pushing and pulling, various training methods are possible by attaching optional ropes for pulling exercises.

・Rig Target & Wall Ball

Repeated squats combined with ball throws. In the final section, when fatigue peaks, this exercise enhances accuracy and muscular endurance.

・Turf Area: Burpee Broad Jump

Adds explosive power to the king of bodyweight exercises—the burpee. Simultaneously improves cardiovascular fitness and explosive power.

・Kettlebell: Farmer's Carry

Core stability × grip strength. Walking while carrying heavy loads. Despite its simplicity, it is highly effective for improving posture and building a practical, strong body.

・Sandbag: Sandbag Lunge

Core × lower body coordination. Supporting an unstable sandbag on the shoulder increases intra-abdominal pressure and powerfully strengthens the core. Alternating lunges under fatigue strongly stimulate the glutes and hamstrings, building an enduring, resilient body capable of handling daily activities without tiring.

・HYROX-Related Events and Seminars

July 26, 2026 (Sun): "HYROX TRAINING Seminar"

① 16:00–17:00 (Beginner Level) ② 17:15–18:15 (Intermediate Level)

Capacity: 15 participants per session | Price: ¥2,750 (tax included) | Instructor: Tatsuhiko Oguni

Gold's Gym Hamamatsucho Tokyo Address: 1F & 2F, Shiodome Shiodome Building, 1-2-3 Kaigan, Minato-ku, Tokyo 105-0022

Phone: 03-3434-2323

Operating Hours: Mon–Sat 7:00–23:30 (1F Area: 7:00–23:00) Sun 7:00–20:00 (1F Area: 7:00–19:30) Holidays 7:00–22:30 (1F Area: 7:00–22:00) Closed: Third Monday of each month, Summer Holidays, Year-End and New Year ※Ginza Tokyo, Oimachi, and Totsuka Kanagawa locations are available on closure days.

Facilities: Gym, HYROX Zone, Studio, Pro Shop, Showers, Dry Sauna, Tanning

Membership Fees: Visitor Fee ¥3,960 (tax included) | Monthly Fee from ¥9,900 (tax included) for Regular Daytime Plan