TOYNOVA Inc. (HQ: Shibuya-ku, Tokyo; Representative Director: Keiji Kobayashi) has officially launched the landing page and opened registration for the B2B marketing conference 'B2B Business Breakthrough (BBB)', which will be held online on Wednesday, June 24, 2026.
About 'B2B Business Breakthrough (BBB)'
Since the emergence of ChatGPT, executives and marketing leaders at B2B companies have been facing the question, 'How will our business survive in the AI era?' However, they often encounter stagnation and rigid thinking as internal meetings tend to repeat the same premises and conclusions.
Designed with this awareness of challenges, 'B2B Business Breakthrough (BBB)' is a conference structured not for sharing success stories or know-how, but for generating 'new questions to bring back to your business' through dialogues between practitioners with different perspectives.
Participants can gain hints for their next strategic steps through three keynote sessions (all in dialogue format) featuring executives and practitioners at the forefront of the SaaS, marketing, and sales domains, as well as sponsor sessions handling cutting-edge cases.
Program
Keynote 1: 'Dying SaaS vs. Living SaaS: Rethinking Premises and Breakthroughs Beyond' Masayuki Makino, CEO, Pathoslogos Inc. × Tomoya Nakano, CEO, i-plug, Inc.
Keynote 2: 'B2B BUSINESS BREAKTHROUGH' Takahiro Miura, CEO, The Breakthrough Company GO × Masaki Tabe, President, Novasell Inc. × Secret Guest
Keynote 3: 'Why Was bellFace Able to Achieve a Breakthrough When on the Verge of Bankruptcy?' Kazuaki Nakajima, CEO, bellFace, Inc. × Koji Matsuo, CEO, Richka, Inc.
Sponsor Sessions (Multiple slots; to be announced sequentially)
Event Overview
Name: B2B Business Breakthrough (BBB) Date/Time: Wednesday, June 24, 2026, 18:00 - 21:00 JST Format: Online streaming Registration: Free (Prior registration required) Target: B2B executives, management planners, marketing managers, and SaaS company leaders Organizer: TOYNOVA Inc.
Past Track Record
This series recorded 2,558 total registrations and a 90% participant satisfaction rate in its previous online distribution. This iteration is an online version of the offline event held at Shibuya STREAM on April 13, 2026, aimed at reaching a broader audience.
About TOYNOVA Inc.
TOYNOVA Inc. (formerly New Peaks Inc.; renamed on February 18, 2026) is a marketing conference operating company that supports the business growth of B2B companies.
Company Name: TOYNOVA Inc. Address: 8F, Nishi-Shinjuku Umemura Bldg., 3-24-3 Yoyogi, Shibuya-ku, Tokyo 151-0053, Japan Representative: Keiji Kobayashi, Representative Director URL: https://www.toynova.jp/
FACT BOX
- Source: PR TIMES
- Category: Event
- Organizations: The Breakthrough Company GO
- Products / services: B2B Business Breakthrough(BBB)