2026 Individual Stock Investment Learning Survey: Rising Proactive Learning Among Japanese Investors

A survey of 800 individual investors by Treasure Promote reveals a significant rise in learning intent. Approximately 83% of investors engage in some form of study, with the Nihon Keizai Shimbun remaining the top choice for paid information at 27.8%. The percentage of investors spending over 200,000 yen on education reached 28.5%. While active learning via seminars and schools is expanding, a significant gap remains among beginners and women, where one in four still do not utilize any learning resources.