Event Consulting Firm TSP Taiyo Launches Digital Ticketing Tool 'EVENT-GO!®'

TSP Taiyo Co., Ltd. (Headquarters: Meguro-ku, Tokyo; President and CEO: Kago Ikezawa) has launched 'EVENT-GO!® (Event Go)', a digital ticketing tool designed to make attending live events more convenient and enjoyable. As the first implementation of its ticketing system, the company will exclusively accept applications via 'EVENT-GO!®' for individual sponsor viewing seats at the 'Hachioji Fireworks Festival' to be held on Saturday, August 1, 2026.

About 'EVENT-GO!®'

'EVENT-GO!®' is a digital ticketing platform that enables users to apply for, purchase, and receive event tickets online, and gain entry via QR code scanning on the event day—regardless of whether the tickets are paid or free.

Benefits of Implementation

<For Attendees>

By enabling online ticket applications and acquisition, the system reduces time spent purchasing or checking in at the venue. Smoother check-in processes allow attendees to maximize their time enjoying the event itself. In addition to online reservations, venue maps and schedules can also be easily accessed.

<For Organizers>

Digitizing ticket registration and entry verification helps reduce queue congestion and lowers the operational burden on staff. Centralized management of registration data simplifies complex tasks, and by managing and utilizing entry data, organizers can analyze attendance trends and inform planning for future events.

TSP Taiyo aims to enhance event experiences for both organizers and attendees by combining its accumulated expertise in event planning, design, construction, and operations with digital technologies. With 'EVENT-GO!®', the company will continue to develop new features and expand services—starting with ticketing—to address various organizer challenges, including check-in processes, attendee communication, on-site services, and data utilization—ultimately elevating the experiential value of live events.

Service Overview

Service Name

EVENT-GO!® (Event Go)

Core Features

- Application, sale, and check-in for paid and free tickets - Ticket issuance via QR code - Entry verification via QR code scanning - Management of registration data - Flexible settings including capacity limits, date/time restrictions, and lottery functions based on event requirements

Delivery Format

Smartphone application *Initial rollout will be app-based.

Usage Fees

- Free for attendees to use the app *Data communication fees and ticket costs are borne by users. *Conditions, fees, and other details for organizers will be individually proposed based on event content and scope of service.

Application

- App Store: https://apps.apple.com/jp/app/event-go/id6763206963 - Google Play: https://play.google.com/store/apps/details?id=jp.co.tsptaiyo.eventgo&hl=ja

For the time being, the service will be individually provided primarily for events supported by TSP Taiyo in planning, design, construction, and operations, as well as events organized by companies and institutions with which the company has business relationships.

*We also accept consultations focused on ticketing functions depending on the scale, content, and operational conditions of the event. Service scope and fees will be individually proposed per project.

First Ticketing Implementation: 'Hachioji Fireworks Festival'

As the first ticketing implementation of 'EVENT-GO!®', the system will be used for registration of individual sponsor viewing seats at the 'Hachioji Fireworks Festival' to be held on Saturday, August 1, 2026.

Applications for individual sponsor viewing seats at the 'Hachioji Fireworks Festival' will be exclusively accepted through 'EVENT-GO!®'. Attendees can apply for seats and receive QR codes via the smartphone app, and gain smooth entry on the day by presenting the issued QR code.

This approach reduces the labor involved in issuing and verifying paper tickets, shortens attendee check-in times, and improves the efficiency of entry management operations for organizers and staff.

Event Overview

- Event: Hachioji Fireworks Festival

- Date and Time: Saturday, August 1, 2026, 19:00–20:15 (canceled in case of bad weather)

- Venue: Tokyo Football Center Hachioji Fujimori Stadium (Fujimori Park Athletics Stadium)

- EVENT-GO!® Registration Target: Individual sponsor viewing seats

- Number of Registrations: Approximately 6,500 seats in total

- Registration Period: Monday, June 15, 2026 – Tuesday, July 14, 2026 (planned)

*First-come, first-served basis. Registration will close once capacity is reached.

*For details, please visit the official Hachioji Fireworks Festival website:

https://www.hkc.or.jp/fireworks/

*All information is current as of Monday, June 15, 2026.

* 'EVENT-GO!®' is a registered trademark of TSP Taiyo Co., Ltd.

*Apple, Apple logo, App Store, and iPhone are trademarks of Apple Inc., registered in the U.S. and other countries.

*Google Play and the Google Play logo are trademarks of Google LLC.

*Company names, product names, and service names listed are trademarks or registered trademarks of their respective companies.

【Company Profile: TSP Taiyo】

Company Name

TSP Taiyo Co., Ltd.

Headquarters

Meguro-ku, Tokyo

Representative

Kago Ikezawa

Number of Employees

290 (as of June 2025)

Business Activities

Planning and production of various events, venue design and construction, operations management, rental of related equipment, and more.

Website

https://www.tsp-taiyo.co.jp

Official SNS

Instagram: https://www.instagram.com/tsptaiyo_pr/ X (formerly Twitter): https://x.com/TSPtaiyo_pr

TSP Taiyo Co., Ltd., celebrating its 70th anniversary in 2025, is a professional collective that creates memorable experiences through spatial solutions—from event consulting and planning to full-scale production. As a design and consulting firm involved in all types of events, including major international events, the company offers comprehensive solutions—from pre-event financial planning for revenue maximization to creative development, architectural design, construction, and operations. We also provide PR, promotional, and hospitality services associated with events. In recent years, leveraging its extensive experience and unique know-how, the company has actively promoted initiatives related to diversity, SDGs, and ESG.