Unicharm Corporation (President & CEO: Takahisa Takahara) will release a total of 6 products, including sanitary pads, panty liners, and delicate wet wipes, from the 'Sofy Cool' series, which reduces summer stuffiness and discomfort. They will be available nationwide as limited-time items starting April 14, 2026, under the women's wellness care brand 'Sofy'.
Background of Launch In recent years, summers in Japan have become increasingly severe. According to data from the Japan Meteorological Agency, the average temperature in Tokyo from June to September has risen by about 3°C over the past 10 years. In our survey, more than half of the respondents answered that their "motivation for work drops" due to the summer heat, showing a clear impact on daily life. Furthermore, we received many comments about feeling "stuffy and uncomfortable" in the summer, and the need for comfort in the severe heat is growing even stronger. Under these circumstances, we released the cool-to-use 'Sofy Cool Fresh Panty Liners' last year, in 2025, which were well received by many customers. We also received requests such as "We want sanitary pads too" and "Please sell the cool type panty liners again."
Therefore, to contribute to improving comfort in a wider range of usage scenes, in addition to the 'Sofy Cool Fresh Panty Liners', we are newly lining up 'Sofy Cool Fresh Super Cooling Sanitary Pads' and 'Sofy Cool Delicate Wet Wipes', releasing them as limited-time products.
Product Features ### 1. "Cool and refreshing" from the moment of use with menthol blend*1 - A refreshing feeling spreads from the moment of use, significantly reducing the uncomfortable stuffiness specific to summer when wearing sanitary pads or panty liners. - 'Sofy Cool Fresh Super Cooling Sanitary Pads' and 'Sofy Cool Fresh Panty Liners' have improved comfort during wear through a unique cooling design blending menthol on the surface. - 'Sofy Cool Delicate Wet Wipes' strengthen the cooling sensation during use by increasing moisture content.
*1 Cooling panty liners contain only menthol derivatives.
FACT BOX
- Source: PR TIMES
- Category: New Product