Competitive eater YouTuber Russian Sato produces new product 'Kotteritchi'

Edgeneer LLC announced the launch of 'Kotteritchi' (raw yakiniku and sukiyaki sauce) on June 4, 2026, at the OTEMOTO Store. It is co-developed by competitive eater YouTuber Russian Sato and Ajiken Co., Ltd., a Yamanashi-based food manufacturer specializing in additive-free and raw sauce methods. The product uses ingredients from Sato's hometown, Shimane Prefecture, including Morita Shoyu's double-brewed soy sauce, Yoshida Furusatomura's Orochi no Tsume chili peppers, and Yoneda Shuzo's Izumo Jidenshu. The sauce aims to provide a highly satisfying dining experience with a 'raw' non-heated manufacturing method. It was planned based on the needs of viewers in their 40s and 50s who prioritize satisfaction and safety over quantity. Sato directed the taste, concept, and label design. Future plans include recipe content on YouTube/SNS, pop-up events, and retail expansion.