2026 Survey: Generative AI Adoption in Shikoku

Oceans Co., Ltd. (Matsuyama, Ehime; CEO: Shoichi Isozaki) has announced the results of its "Generative AI Business Usage Survey (2026 Edition)" conducted among 228 workers across four prefectures in Shikoku.

### Key Findings

1. **Doubling of Regular Users**: The proportion of regular users has grown from 21.2% to 39.0%. Non-users have decreased to 48.2%, signaling a transition from the early adoption phase to early majority.

2. **Tool Usage**: ChatGPT remains the top tool (32.9%). Notably, usage of Google Gemini has tripled from 6.5% to 15.4%.

3. **Surge in Security Concerns**: While "lack of knowledge" remains the top barrier (49.6%), concerns regarding security have surged from 16.8% to 27.6%, reflecting a shift from theoretical to practical risk.

4. **Governance Lag**: Only 10.5% of companies have fully established company-wide guidelines for Generative AI usage.

For the full report, please visit the company's official website: [https://oceans-web.co.jp/column/shikoku-generation-ai-2026/](https://oceans-web.co.jp/column/shikoku-generation-ai-2026/)

FACT BOX

  • Source: PR TIMES
  • Category: Survey
  • Products / services: ChatGPT / Google Gemini