[Cafuné] "Ichiryū Manbai Bi Campaign" to be held from July 6th (Mon) towards the most auspicious day of July 19th!

For details, please visit the official website... https://www.ca-fune.com

July 19th is the most auspicious day of the year, when the "Tensha Nichi" (greatest lucky day), "Ichiryū Manbai Bi" (day when one seed multiplies into ten thousand), and "Taian" (greatest lucky day) all coincide. It is said that renewing small items such as wallets on this day will bring further financial fortune and happiness.

Cafuné / カフネ (Cafuné Co., Ltd., Representative: Day Lau), a modern bag brand from Hong Kong, will hold the "Ichiryū Manbai Bi Campaign" from July 6th (Mon) to July 19th (Sun) to coincide with this most auspicious day, making it the perfect time to refresh your personal items. This campaign will be held in conjunction with our current POP UP stores in Tokyo (Shibuya) and Nagoya, with special promotions offered both on our official online store and in physical stores.

When choosing a wallet to attract good fortune, "high-quality natural leather" is an important factor. Starting with our newly added "Egg Zip Coin Purse," all Cafuné items are made from high-quality leather, combining minimalist beauty with functionality that fits modern lifestyles.

Why not find a special item at Cafuné this summer, leading up to the most auspicious day of the year, that will fit comfortably in your hands every day and bring you abundant good luck?

"Ichiryū Manbai Bi Campaign" Overview

Campaign Period: July 6th (Mon) - July 19th (Sun), 2026 (14 days)

Official Online Store: July 6th, 11:00 AM - July 19th, 11:59 PM

POP UP stores will follow their respective business hours.

Official Online Store Campaign Details

Benefit 1: Lucky Roulette

Challenge the lucky roulette to win a discount coupon of up to 5,000 yen.

*Eligible items: All full-priced items (bags / small leather goods)

*This coupon cannot be combined with other discount coupons or sale items. Please understand this in advance.

Benefit 2: Free Shipping & Free Returns

During the campaign period, all full-priced items will be eligible for free shipping and free returns.

Lucky Roulette Image

POP UP Campaign Details

Eligible Stores: Tokyo Summer Pop Up @ Shibuya Scramble Square 4F (until August 2nd)

Nagoya Summer Pop Up @ Nagoya Lachic 1F (until July 20th)

During the campaign period, customers who purchase eligible wallet collections at the store can participate in the "Ichiryū Manbai Bi Omikuji" (fortune slip) for a chance to receive an immediate discount of up to 6,000 yen OFF.

Omikuji Benefits: Good Luck (Kichi): 10% OFF + Original Furoshiki Gift

Fair Luck (Chukichi): 4,000 yen OFF

Great Luck (Daikichi): 5,000 yen OFF

Excellent Luck (Dadaikichi): 6,000 yen OFF

*Terms and conditions apply. Please inquire at the store.

Capsule Omikuji Image

Eligible Wallet Collections (All colors eligible)

Egg Zip Coin Purse

Newly released on June 22nd!

Stance Flap Wallet

Egg Long Wallet

Basalt Long Wallet

Cafuné Recommended "Luck-Attracting" Wallet Selection

[1] The "Ki" (energy) of living things that activates luck <Genuine Leather>

In Feng Shui, genuine leather is believed to possess the energy "Ki" of living things. A high-quality genuine leather wallet can activate the owner's luck and bring abundant rewards.

Cafuné offers a diverse collection of leathers with different textures. From calf leather, said to enhance "work and growth luck," to pebbled leather (grained leather) that strengthens "defensive luck" to not miss good fortune, and textured leather that stabilizes assets, you can choose based on your preferred texture.

[2] Lucky Colors to Attract Money

<Brown> As the saying goes, "Gold is born from the earth," brown, which evokes images of rich land and soil, is said to be effective for increasing financial luck and savings by steadily nurturing money.

<Green> Green, symbolizing the energy of "wood," is a symbol of "growth," "rebirth," "development," and "stability." Deep "Moss" is ideal as a charm to balance financial and health luck.

<Black> Black is said to have the power to purify bad luck and "protect" money. It is also said to be a color that enhances the owner's "trustworthiness" and "dignity."

Tan Moss Black

[3] Shining Accents to Invite Good Fortune <Gold Hardware>

When thinking of colors that symbolize increased financial luck, "gold" comes to mind. By choosing designs with gold accents on Cafuné's signature egg charms and hardware, you can attract further prosperity. Adding shine with accessories like shoulder chains is also recommended.

Stance Flap Wallet + Shoulder Chain

[4] A "Spacious Home" Where Money Can Comfortably Reside <Long Wallet>

By storing bills loosely, you can circulate financial luck.

When starting to use a new wallet, it is said that by initially putting in a large amount of cash, the wallet will "remember" that volume and attract further good fortune.

Basalt Long Wallet

Cafuné Popular Wallet Collection

New Arrivals

Egg Zip Coin Purse ¥25,300 (tax included)

This new coin purse combines design and high functionality, adapted for the cashless era. The iconic "egg charm" is used for the zipper pull, and a wrist strap with a knot detail is combined to create a hands-free look that can be worn as an accessory. The interior features a wide-opening accordion structure with a central coin pocket for smooth organization. A convenient slit pocket on the back is provided for storing IC cards or employee IDs, and it fits neatly into mini bags.

Available in two colors: "Black" in textured calf leather and "Tan" in pebbled leather (grained leather). It is an ideal item for light and smart outings, perfect for office lunch breaks or quick shopping trips.

Black Tan

Stance Flap Wallet ¥34,100 (tax included)

A bi-fold flap wallet with the iconic gold "C-Lock" hardware.

With an optional chain, it can also be enjoyed as a hands-free mini crossbody.

Limited Time Only | Moss Black Tan Smoke

Egg Long Wallet ¥36,300 (tax included)

A medium-sized wallet with the signature "egg charm" as a subtle accent, offering excellent storage capacity.

Designed to maintain a sleek silhouette even when filled with many items.

Limited Time Only | Moss Black Tan Mushroom

Basalt Long Wallet ¥39,600 (tax included)

A long wallet featuring hardware inspired by basalt and an asymmetrical cut.

It boasts excellent storage capacity with 10 card slots, a zip pocket, and expandable gussets.

Black Tan

About Cafuné

Cafuné is an accessory brand born in Hong Kong in 2015. We offer modern and timeless accessories using carefully selected high-quality materials such as leather, for unique contemporary women. The brand name "Cafuné" means the act of stroking a loved one's hair with one's fingers, and like the connection between the wearer and the bag, the meticulously considered construction and classic designs finished by skilled artisans respect the wearer's individuality and fit every occasion.

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