KING RECORDS Co., Ltd. is pleased to announce that its online lottery service "KING kuji ONLINE" will begin selling the online lottery "Pow the Mouse ~SUMMER DAYS~ Online Lottery," featuring the character "Pow the Mouse" by illustrator Daffy (Daffy), starting at 12:00 PM on July 3, 2026 (Fri).

"Pow the Mouse" is a mouse character with a perpetually dazed expression who loves cheese and bananas.

He is cute, a little mysterious, and always there to bring a smile to your face when you least expect it.

This lottery will feature 7 new illustrations of "Pow the Mouse" and his partner "Deadstock," drawn especially for the summer vacation season.

With the concept of "Dazzling sunlight and fragments of summer. A fun summer moment spent with Pow," we have prepared a lineup of prizes that capture the essence of summer and Pow's unique, laid-back, and mysterious charm.

Prize A offers a "Character Fine Board with Autograph" where you can choose your favorite design from 7 options.

Additionally, an "Acrylic Block" will be available as a bonus for purchasing 10 consecutive draws!

We hope you will take this opportunity to enjoy a fun summer moment with Pow.

"Pow the Mouse ~SUMMER DAYS~ Online Lottery" Overview

Sales Page: https://kuji.kingrecords.co.jp/lotteries/pow_the_mouse_summer_days

Price per draw: 880 yen (tax included)

Shipping fee: 1,100 yen (tax included) for up to a cumulative total of 30 items ordered across multiple purchases.

Sales Period: July 3, 2026 (Fri) 12:00 PM - August 2, 2026 (Sun) 11:59 PM

Prize Delivery Period: Scheduled for sequential delivery starting mid-September 2026.

Prize Lineup

Prize A: Choose Your Favorite! Character Fine Board with Autograph (7 types total) *Selection required

This is a special Character Fine Board with an autograph, featuring newly drawn illustrations. You can choose your preferred design.

Prize B: Mug Cup (7 types total)

A mug cup perfect for everyday use, designed with Pow and friends enjoying their summer moments.

Prize C: Acrylic Marker Charm (7 types total)

An acrylic charm that can be used as a marker for everyday items such as umbrellas or plastic bottles.

Prize D: Square Can Badge (7 types total)

Easy-to-collect square can badges. Enjoy the charm of the newly drawn illustrations in a compact format.

Prize E: American Retro Style Stickers (14 types total)

American retro style stickers with a nostalgic and pop atmosphere.

【Premium Campaign】

Customers who purchase 10 or more draws in a single transaction will receive one random "Acrylic Block" (7 types total) as a gift.

Gift Allocation Example:

- Purchase 10-19 draws in a single transaction: 1 item gifted

- Purchase 20-29 draws in a single transaction: 2 items gifted

- 1 additional item gifted for every 10 draws thereafter.

*Please note that purchasing multiple times with a cumulative total exceeding 10 draws will not qualify for the gift.

*Designs will be chosen at random, and cannot be selected.

About Pow the Mouse?

Name: Pow the Mouse

Likes: Cheese, bananas, things that seem cute

Special Skill: Despite seeming to think of nothing, surprisingly gets inspired.

Catchphrase: "Poh..."

Pow the Mouse always has a dazed expression.

He loves cheese and bananas, and while he might seem to be thinking about something, he might not be thinking about anything at all.

He spends his days in a relaxed manner.

He is cute and a little mysterious.

But, before you know it, he's by your side, bringing a smile to your face. No matter what kind of day the world is having, Pow remains unchanged, just being "poh."

Perhaps Pow will brighten someone's heart just a little bit today too.

Daffy Profile

Works on simple and approachable character illustrations based on people and animals.

Active primarily in developing original characters and creating illustrations for companies.

In addition to a wide range of work including character design, key visuals for advertising and publishing, book and magazine illustrations, and illustration cuts,

original works include the mouse character "Pow the Mouse" and the series of 200 characters "maruuun."

Has presented works both domestically and internationally, including solo exhibitions and POPUP events in Japan, Taiwan, and Hong Kong.

Works with the motto, "Above all, cuteness makes the world just a little bit happier."

Official Website: https://daffy.myportfolio.com/

Official X: https://x.com/daffy_illust

Official Instagram: https://www.instagram.com/daffy_illust

Official Threads: https://www.threads.com/@daffy_illust

【About KING kuji ONLINE】

A no-loss online lottery service playable from smartphones and PCs.

- "KING kuji ONLINE" Official Website: https://kuji.kingrecords.co.jp/

- Inquiries: https://kuji.kingrecords.co.jp/contacts/new

Reception Hours: 10:00 AM - 5:00 PM (excluding Saturdays, Sundays, and holidays)

【Notes】

- Due to the nature of the lottery service, you may win the same prize multiple times if you draw multiple times.

- There are no prizes available on a first-come, first-served basis.

- The content posted is subject to change without notice.

- Shipping fees are 1,100 yen (tax included) for up to a cumulative total of 30 items ordered across multiple purchases.

- This is a service for domestic use only. Membership registration with a foreign address is not possible. If the shipping address is outside of Japan, delivery cannot be made. Please understand this in advance.

- Membership registration for "King Records Member" is required for this service.

- For details, please refer to the KING kuji ONLINE "Terms of Service" and "Notes."

<Please include the following copyright when using images>

©Daffy

FACT BOX

  • Source: PR TIMES
  • Category: Event