Yebisu Beer x Ai Yazawa Co-creation Project Vol. 2 "Yebisu's Beautiful Women and Evening Festival" Kicks Off July 8 (Wed) at YEBISU BREWERY TOKYO!

※This is an image of the Tokyo venue. Actual content may differ.

Yebisu Beer, under the theme "Let's Go with a Good Face," will develop communications that foster positive feelings by co-creating with people who are "changing the world while enjoying themselves."

This event is the second collaboration project with Ai Yazawa, one of Japan's leading manga artists.

This second installment, themed "Summer Festival," will feature beautiful women illustrations specially drawn by Ai Yazawa, creating an "adult summer festival" experience that evokes excitement and fulfillment suitable for the season. Lanterns from the artwork will be used as motifs for the venue's decoration, immersing visitors in the world of the exhibition. Enjoy the world of the "Yebisu Beer Ai Yazawa Drawn Design Can" (Note 1), released on July 7 (Tue), through the exhibition at the venue while savoring Yebisu Beer.

[Tokyo] Enjoy an "Adult Summer Festival" with Giant Beautiful Women Yagura and a Giant Summer Festival Lottery The centerpiece of the Tokyo venue will be the "Giant Beautiful Women Yagura," a three-dimensional display of two newly drawn beautiful women illustrations ("Coolness -Ryo- Scene 1" and "Coolness -Ryo- Scene 2") in the form of a yagura (festival tower), offering an immersive experience. Additionally, original works exclusive to the Tokyo venue will be displayed. A giant summer festival lottery, accessible via social media posts, will be set up within the venue, allowing visitors to participate on the spot and win Yebisu logo stickers with a summer festival design. A special area will be available for enjoying Yebisu Beer and food accompanied by the sound of wind chimes, offering special limited-time food menus perfect for summer. Limited edition original beer "Suzune no Hanayagi" (Note 2), themed around the world of this event, and original goods with designs drawn by Ai Yazawa, exclusive to this collaboration, will also be on sale.

※This is an image of the Tokyo venue. Actual content may differ.※This is an image of the Tokyo venue. Actual content may differ.

※This is an image of the Tokyo venue. Actual content may differ.※This is an image of the Tokyo venue. Actual content may differ.

※This is an image of the Tokyo venue. Actual content may differ.※This is an image of the Tokyo venue. Actual content may differ.

Furthermore, in conjunction with the "Ebisu Station Square Bon Odori Festival," YEBISU BREWERY TOKYO in Tokyo will host a "Yukata Day" for two days only on July 31 (Fri) and August 1 (Sat).

During this period, visitors wearing yukata will receive a complimentary appetizer with their beer purchase.

Enjoy a summer moment with Yebisu Beer, dressed in yukata.

※This is an image of the Tokyo venue. Actual content may differ.

[Nagoya] Beautiful Women Illustrations Drawn by Ai Yazawa Appear in Nagoya (Note 3) At the Nagoya venue, similar to the Tokyo venue, the two newly drawn beautiful women illustrations ("Coolness -Ryo- Scene 1" and "Coolness -Ryo- Scene 2") will be exhibited as a "Giant Beautiful Women Yagura." Visitors can enjoy Yebisu Beer while admiring the colorful artworks. Those who purchase Yebisu Beer will also have a chance to win original Yebisu logo stickers through the summer festival lottery. Original goods with designs drawn by Ai Yazawa will also be available for purchase. (Note 1) https://www.sapporobreweries.com/newsroom/release/detail/20260513000030.html (Note 2) Available only at the Tokyo venue. (Note 3) Event details may differ slightly from the Tokyo venue. ※Event details are subject to change.

Exhibition "Yebisu's Beautiful Women and Evening Festival" Overview 1. Event Name Yebisu's Beautiful Women and Evening Festival

2. Content Beautiful women illustrations drawn by Ai Yazawa (reproduced originals, giant yagura-shaped display), and display of "Yebisu Beer Ai Yazawa Drawn Design Can."

3. Venue and Dates [Tokyo Venue: YEBISU BREWERY TOKYO] 4-20-1 Ebisu, Shibuya-ku, Tokyo July 8, 2026 (Wed) - August 31, 2026 (Mon) Weekdays: 12:00 PM - 8:00 PM; Weekends/Holidays: 11:00 AM - 7:00 PM Closed: Tuesdays (or the following day if it's a holiday)

[Nagoya Venue: JR Gate Tower Event Space] Aichi Prefecture, Nagoya City, Nakamura Ward, Meieki 1-1-3 July 13, 2026 (Mon) - July 20, 2026 (Mon) Weekdays: 11:30 AM - 8:00 PM; Weekends/Holidays: 10:30 AM - 8:00 PM ※On July 13 (Mon), hours will be from 5:00 PM to 8:00 PM.

4. Advance Reservations [Tokyo Venue: YEBISU BREWERY TOKYO] ●Admission and Original Goods Purchase No advance reservation is required for admission or purchase of original goods. However, admission may be restricted depending on crowd levels.

[Nagoya Venue: JR Gate Tower Event Space] ●Admission and Original Goods Purchase No advance reservation is required for admission. A numbered ticket will be required to purchase original goods, so please use the web reservation system which opens at 2:00 PM the day before each event date. [Advance Reservation Site] Information will be available on the "Yebisu x Ai Yazawa Collaboration Project Special Site." https://www.sapporobeer.jp/yebisu/product/ai_yazawa_202607/

About Original Goods (14 items in total) [Release Date] Tokyo Venue (YEBISU BREWERY TOKYO): July 8, 2026 (Wed) - August 31, 2026 (Mon) Nagoya Venue (JR Gate Tower Event Space): July 13, 2026 (Mon) - July 20, 2026 (Mon) ※Some items will also be sold on the EC site.

[Lineup] Yebisu Ai Yazawa Drawn Design Uchiwa (Fan) - 1 type Yebisu Ai Yazawa Drawn Design Compact Mirror - 1 type (EC site product) Yebisu Ai Yazawa Drawn Design Stickers - 2 types (EC site product) Yebisu Ai Yazawa Original Glass - 1 type Yebisu Ai Yazawa Drawn Design T-shirts - 2 types (EC site product) Yebisu Ai Yazawa Drawn Design Ring Notebook - 1 type (EC site product) Yebisu Ai Yazawa Drawn Design Clear Files - 4 types (EC site product) Yebisu Ai Yazawa Drawn Design Postcards - 4 types (EC site product) Yebisu Ai Yazawa Drawn Design Tin Coasters - 2 types (EC site product) Yebisu Ai Yazawa Drawn Design Can Stickers - 1 type Yebisu Ai Yazawa Drawn Design Sticky Notes - 1 type Yebisu Ai Yazawa Drawn Design Eco Bag - 1 type Yebisu Ai Yazawa Drawn Design Tenugui (Towel) - 1 type (EC site exclusive product) Yebisu Ai Yazawa Drawn Design Lunch Tote - 1 type (EC site exclusive product) ※Due to limited quantities, purchase limits will be imposed. ※Sales will end when stock runs out.

[EC Site Purchase Site] Will be sold on the "Yebisu x Ai Yazawa Collaboration Project Special Site" below. https://www.sapporobeer.jp/yebisu/product/ai_yazawa_202607/

Limited Edition Beer "Suzune no Hanayagi" Overview 1. Product Name Suzune no Hanayagi

2. Packaging Draft beer

3. Release Date and Region July 8, 2026 (Wed) - Limited to "YEBISU BREWERY TOKYO" ※Limited quantity, sales will end when stock runs out.

4. Features "Beer is a bloom on the breeze." A beer brewed with the theme of beautiful women illustrations drawn by Ai Yazawa. Inspired by the image of women elegantly dressed in yukata on a summer evening festival, this drink colors summer with coolness and splendor. Enjoy the aroma woven by three types of hops and its light, crisp taste alongside the beautiful women illustrations.

[Comment from Ryota Aritomo, Chief Experience Brewer, Yebisu Brand, YEBISU BREWERY TOKYO]

"Suzune no Hanayagi" is the second limited-edition beer brewed at YEBISU BREWERY TOKYO, born from the theme of beautiful women illustrations drawn by Ai Yazawa. Inspired by conversations with Ms. Yazawa and the image of "beauties in yukata, elegantly enjoying the summer," we have created a drink that beautifully harmonizes coolness and splendor, perfect for summer. Please enjoy the refreshing citrus-like aroma created by three types of hops and its light, crisp taste, along with the beautiful women illustrations.

<Profile> Joined Sapporo Breweries in 2012. After being involved in beer brewing at Sapporo Breweries' Hokkaido factory, he researched yeast at the Alcohol Technology Research Institute. He then studied abroad in Germany and obtained a Brewmaster qualification. Upon returning to Japan, he engaged in new product development and research. He is in charge of beer brewing at "YEBISU BREWERY TOKYO."

About Ai Yazawa Born in Hyogo Prefecture. Since her debut in 1985, she has published numerous popular works such as "Tenshi Nanka Ja Nai," "Gokinjo Monogatari," "Paradise Kiss," and "NANA." "NANA" in particular became a social phenomenon and won the Shogakukan Manga Award in 2002.

About Yebisu Beer Since its birth in 1890, Yebisu Beer has been committed to the authentic taste of Germany, continuously refining its deliciousness as a pioneer of genuine beer. Made with 100% malt, Yebisu yeast, and abundant Bavarian aroma hops, it undergoes long-term aging. Its characteristic rich flavor and mellow body are crafted from carefully selected ingredients and brewing methods. In its 2025 renewal, celebrating its 135th anniversary, the malt blend was meticulously adjusted to further enhance the mellow aftertaste and achieve a more beautiful golden color. Yebisu Brand Site https://www.sapporobeer.jp/yebisu/

©矢沢漫画制作所/集英社

[Inquiries from Consumers]

Sapporo Breweries Ltd. Customer Center

Tel 0120-207-800