About 'VIDGET'

DeepLabo Inc. has launched 'VIDGET', a SaaS service that allows companies to easily embed videos with CTAs on their websites.

'VIDGET' is a service that allows users visiting a website to intuitively understand the appeal of services and companies through video, and then guides them to actions such as inquiries, applications, and requests for materials. By clearly conveying the strengths of a company and the appeal of its services, which could not be fully communicated through traditional text and image-based websites, it supports user comprehension and conversion improvement.

In recent years, user information gathering behavior has changed significantly due to the spread of smartphones and social media. As the experience of intuitively understanding information through short videos becomes commonplace, corporate websites are also required to provide visual and easy-to-understand information and design pathways that lead to the next action.

'VIDGET' can be implemented simply by embedding a dedicated tag, without requiring large-scale website modifications. By placing action buttons within the video, users who become interested after watching the video can be naturally guided to specific actions such as inquiries or applications.

Furthermore, videos can be replaced via drag-and-drop in the management screen, allowing for easy in-house operation without specialized IT skills. This feature allows for flexible updates of video content according to objectives, such as campaigns, recruitment activities, property introductions, and service promotions.

In actual operations, video click-through rates have reached approximately 20% of the site's total PV, and conversion rates have improved from about 0.5% before implementation to about 1.5%. Additionally, approximately 15-20% of users who watch the video proceed to inquiries, demonstrating effectiveness in promoting user behavior on websites.

'VIDGET' is highly compatible with industries that struggle to convey their appeal solely through text and still images, including companies focusing on recruitment, as well as the real estate, nursing care, and medical sectors. By delivering content such as company atmosphere, CEO messages, employee testimonials, and facility or property views through video, it deepens the understanding of job seekers and customers, leading to inquiries and applications.

DeepLabo Inc. will continue to evolve corporate websites from 'places to search for information' to 'places to experience services and appeal' through 'VIDGET', supporting corporate information dissemination and conversion improvement.

An introductory page is also available, so please check it out. [VIDGET Introduction Page]

Main Features

Implementation without major website modifications Installation is possible by simply embedding a dedicated tag into the website, reducing implementation burden and costs.

CTA buttons can be placed within the video Users interested after watching the video can be smoothly guided to the next action, such as inquiries, applications, or material requests.

Easy operation without specialized knowledge Videos can be replaced via drag-and-drop in the management screen, allowing for speedy improvements within the company.

Dashboard function for visualizing results Understand video playback status and contribution to conversions, and execute improvement measures based on data.

*Videos can be inserted simply by embedding a dedicated tag* *HP visit counts, video startup counts, and CV (inquiry) counts can be confirmed*

Service Overview

Service Name: VIDGET Provider: DeepLabo Inc. Service Description: A SaaS service that installs videos with CTAs on websites to promote user understanding and improve conversions. Official Website: https://vidget.jp/

Company Overview

Company Name

DeepLabo Inc.

Location

Tagoshin Bldg. 3F, 2-23-3 Higashi, Shibuya-ku, Tokyo 150-0011, Japan

Representative

Hiroyuki Kai, Representative Director

Business Activities

Development and provision of e-learning materials, contract development, video production, design production

URL

https://deeplabs.co.jp/

Contact Information

DeepLabo Inc. Contact: Service Provision Department E-mail: [email protected] TEL: 03-6775-3311 Keywords:

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Products / services: VIDGET