Official Release of 'Toriage! Tohoku,' a Regional Support Media Delivering the Current State of the Six Tohoku Prefectures

Machi-Okoshi Inc. has officially released a new web media platform, 'Toriage! Tohoku,' which shares the charm of the six prefectures in the Tohoku region. 'Toriage! Tohoku' is a regional support media that delivers the casual daily lives of people living in Tohoku and the charms of the region that are not yet widely known. We will share the current state of Tohoku from various perspectives, including not only famous gourmet food and tourist spots, but also shops loved by locals, useful information for daily life, voices of people working in the region, and the thoughts of companies and individuals taking on challenges in Tohoku. The media concept is 'Let's go. Let's meet. Let's work. Bringing Tohoku closer.' We will deliver new encounters with the region to everyone who lives in Tohoku, visits Tohoku, wants to work in Tohoku, or wants to be involved with Tohoku. It is operated by Machi-Okoshi Inc., which is based in Sendai City, Miyagi Prefecture, and provides web marketing support. While staying close to local businesses, we will share the charm of Tohoku in a more communicable way through article creation, SNS dissemination, video production, and PR planning.