Greeshow, a provider of outdoor and disaster preparedness equipment, announced that its social media posts and review videos for its flagship portable water purifiers and multifunctional disaster radios have exceeded 10 million total views.
In recent years, interest in preparing for natural disasters such as earthquakes, heavy rains, and typhoons has risen in Japan. However, while many recognize the necessity of disaster supplies, there are also many who express concerns such as, 'I don't know what to prepare' or 'I don't know how to actually use them.'
Against this backdrop, Greeshow has launched a 'Product Monitor Recruitment Project' for those interested in its products, with the goal of making disaster preparedness equipment feel more familiar and accessible.
Through this project, participants will share their thoughts and usage scenes of the products on social media, thereby contributing to increased awareness of disaster preparedness and disaster mitigation information.
Recruiting product monitors with the theme 'Disaster preparedness you understand through actual use'
Under the concept of 'Bringing preparedness into daily life,' Greeshow proposes disaster equipment not as items 'only for emergencies,' but as practical gear that can also be used in daily life and outdoor activities.
In this monitor recruitment project, participants can experience portable water purifiers and disaster radios firsthand, and freely share content such as: - Usability - Usage scenes - Impressions of the product for disaster stockpiling - Convenience for outdoor activities
Participation is open not only to experts and influencers, but also to general users interested in disaster gear or outdoor products.
Rising disaster preparedness needs and the 'lack of practical experience'
While the market for disaster preparedness equipment has been expanding in recent years, issues such as the following have been pointed out: - Having bought disaster goods but never having used them - Inability to concretely imagine an emergency situation - Not knowing what kind of preparedness is really necessary
Greeshow believes that 'actually using the products' is crucial for raising disaster awareness. By encouraging real-life reviews and social media dissemination, the company aims to foster the 'normalization of preparedness.'
Target Audience:
- Those interested in disaster preparedness supplies and gear - Those who want to try a portable water purifier - Those interested in disaster radios or emergency stockpiling - People involved in camping, hiking, and outdoor activities - Those capable of posting on social media or writing reviews - Those wanting to learn about disaster measures * Follower count and expert knowledge are not required.
Provided Content:
- Complimentary Greeshow products: Eligible products such as water purifiers and multifunctional disaster radios will be provided. - Content creation support: We will support original content creation activities, including videos, articles, and social media posts. - Introduction on official SNS/website: Created content may be featured on Greeshow's official social media and website. - Long-term collaboration: Individuals with exceptionally good activities may have the potential to participate in product development as product consultants or brand ambassadors in the future.
Applications and Inquiries:
Email: [email protected] Instagram: @greeshow_jp Application deadline: August 30, 2026
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- Source: PR TIMES
- Category: キャンペーン