Learners Inc. (Headquarters: Shibuya-ku, Tokyo, CEO: Manabu Ishii) has released a "LINE Integration Feature" for its no-code SaaS "Interviewz" (pronounced "Interviewz"), which enables DX for diagnosis and hearing. This feature links diagnosis answers with LINE user IDs. This allows companies to transform diagnostic content, which is strong in sharing and engagement, from something that ends with just being "interesting" to a channel for acquiring prospective customers who can be continuously connected with respondents.
Purpose and Background of LINE Integration Feature Development
While diagnostic content has strengths in engagement and ease of sharing, it has faced the challenge of "not being able to connect with respondents after they answer." Form input presents a psychological hurdle for respondents and tends to detract from the diagnostic experience itself.
This feature aims to make diagnoses function as a marketing entry point by maintaining contact with respondents without disrupting the diagnostic experience.
Key Points of LINE Integration
Links LINE user IDs to diagnosis answers, enabling identification of respondents.
Even across multiple diagnoses, the same user is stored with the same ID, allowing for understanding of prospective customers as a continuous line rather than isolated points.
Acquired LINE user IDs can be integrated with major tools such as HubSpot, Salesforce, Google Sheets, Slack, and Webhook/API, allowing diagnostic data to be utilized within existing CRM/MA systems.
Multiple diagnoses can be distributed concurrently from a single official LINE account, increasing entry points by theme.
Detailed Benefits of LINE Integration
<Don't let diagnoses end with just being "interesting">
Standard web diagnostics cannot identify who the respondent is, and the connection ends there. With Interviewz, LINE user IDs are linked to response data, leaving a point of contact as an entry point for the diagnosis.
<Know who had what result on which diagnosis>
Since respondents can be identified by their LINE user ID, diagnosis results can be treated as segment information. Acquired LINE user IDs can be used as a starting point for segment design for each diagnosis result. Actual distribution is carried out in conjunction with your existing official LINE account operations.
<Acquired data flows directly into the tools you are currently using>
LINE user IDs are output as a data item to various integrated destinations. Diagnostic data can be utilized within existing CRM/MA without needing to learn a new management screen.
<Increase touchpoints while spreading>
Even when shared outside of LINE, if accessed via a LIFF URL, a pathway to the official LINE can be inserted. Furthermore, multiple diagnoses can be distributed concurrently from a single official LINE account, broadening entry points by theme.
Implementation Examples (Illustrative)
Inquiries and consultations improved by up to 268%, CVR 2.7x, hearing costs reduced by 90%, support resolution speed doubled. It is widely used from marketing to customer support, regardless of industry or department.
About "Interviewz"
Interviewz is a no-code SaaS specializing in diagnostic experiences and hearing. It enables information gathering that serves as a starting point for communication between companies and users through a stress-free experience of simply tapping to answer. Original diagnostic experiences, such as personality tests and aptitude tests, can be built in no-code in as little as a few days from diverse diagnostic logic including single-axis, multi-axis, highlight, and 16-type. It can be installed on channels such as web, apps, email, and LINE, and acquired data can be linked to CRM/MA with no-code. It is utilized across industries and departments for marketing, sales, engagement, and assessments.
Service Details: https://lp.interviewz.io/
Company Profile
Company Name: Learners Inc.
Location: 2-3-3 Ebisu Minami, Shibuya-ku, Tokyo, Daiichi Ebisu Mansion #608
Representative: Manabu Ishii, Representative Director
Established: December 2016
Capital: ¥8,500,000
Business Activities: Development and operation of diagnosis/hearing DX SaaS "Interviewz", management, digital marketing, and DX consulting, human resource dispatch and outsourcing support (Human Resources Dispatch Business License 14-ユ-301113).
Certification: Smart SME Supporter (Certified by the Ministry of Economy, Trade and Industry)
URL: https://www.learnerz.co.jp/
Inquiries Regarding This Service
Learners Inc. [email protected]
FACT BOX
- Source: PR TIMES
- Category: 製品リリース
- Organizations: LINE / HubSpot / Salesforce