Ichimasa Kamaboko Co., Ltd. will release two new products, 'Sono-mama Oishii Futo-chikuwa' (Delicious as is) and 'Umami Gisshiri Chikuwa' (Packed with umami), nationwide on June 1, 2026. Thick chikuwa, which is heavier than standard thin chikuwa, has a dedicated fan base but remains an untapped category for many consumers. These products are priced affordably to encourage trial and are designed to be enjoyed as snacks or side dishes in daily life.
FACT BOX
- Source: PR TIMES
- Category: product_launch