The trash pickup point app 'YUIMAALU', developed and operated by the General Incorporated Association Kurage Rengo (Fukutsu City, Fukuoka Prefecture; Representative Director: Yui Yamazaki), has partnered with the Environmental Symbiosis Department of Yamato City Hall to promote cleanup activities among residents. By visualizing daily cleanup efforts through the app and awarding points, the initiative aims to encourage citizen participation in creating a clean city. Yamato City already conducts events like the 'LUCKY GET Operation,' and this integration aims to establish and revitalize daily beautification activities.
FACT BOX
- Source: PR TIMES
- Category: partnership