Special discount of ¥30,000 off on 'blue kimono' inspired by Japan's national team colors! Additional discounts increase with each Japan team victory.

Furisode specialty store '#Furisodegram' is launching a special campaign to support the Japan national team, hosting the 'Japan National Soccer Team Support Campaign' at all stores nationwide.

During the campaign period, customers can rent blue-colored furisode inspired by the national team's color for ¥30,000 off—available on all furisode rental packages priced at ¥250,000 or more.

Moreover, the discount amount increases with each victory by the Japan national team:

+¥5,000 for 1 win +¥10,000 for 2 wins +¥15,000 for 3 wins

This support campaign offers a maximum discount of ¥45,000.

Special Offer for Customers with the Surnames 'Mitasaka,' 'Endo,' or 'Minamino'

https://furisode-gram.net/matome/press/5366/

At #Furisodegram, we honor the players who have contributed to Japanese soccer by offering a special campaign for customers with the same surnames as:

Mitasaka-sama, Endo-sama, Minamino-sama

Customers with these surnames can enjoy a ¥30,000 discount on any furisode rental—regardless of color.

※Applies to furisode rental packages priced at ¥250,000 or more

Additional Benefits for Social Media Posts

During the campaign period, customers who post on social media using the hashtag:

#FurisodegramJapanSupport

will receive one complimentary pre-coming-of-age photo data file.

We welcome photos and videos of customers wearing furisode to cheer on the national team.

Bringing Youth 'Oshi Culture' to Coming-of-Age Ceremonies

In recent years, sports viewing and 'oshi' (supporting favorite athletes or idols) culture have become increasingly popular among young people.

#Furisodegram proposes a new way to enjoy coming-of-age ceremonies by combining sports fandom with traditional furisode culture, under the concept:

"Enjoy your coming-of-age ceremony in your own unique way."

Campaign Overview

Campaign Name: '#Furisodegram' Japan National Soccer Team Support Project

Details: Rental of blue furisode: ¥30,000 off (For packages priced at ¥250,000 or more)

Additional Benefits: Discount increases with Japan team victories—up to ¥45,000 off

Special Campaign: Customers with surnames 'Mitasaka,' 'Endo,' or 'Minamino': ¥30,000 off on all furisode rentals

Participating Stores: All #Furisodegram locations nationwide

#Furisodegram Higashi-Sapporo Store 2-2-4-2F, Higashi-Sapporo 2-jo, Shiroishi-ku, Sapporo, Hokkaido 003-0002 Phone: 011-799-4833

#Furisodegram Sapporo-Konkami Store 1-5-4-4F, Konkami 1-jo, Nishi-ku, Sapporo, Hokkaido 063-0811 Phone: 011-213-9116

#Furisodegram Niigata Store 2-1-6, Degerushima, Chuo-ku, Niigata City, Niigata 950-0962 Phone: 025-288-5593

#Furisodegram Saitama-Kita-Ageo Store 3-3-11-2, Midorigaoka, Ageo City, Saitama 362-0015, 2F Princess Building, PAPA Ageo Shopping Avenue Phone: 048-729-7688

#Furisodegram Nagoya-Ekimae Store 3-9-14, Meieki 3-chome, Nakamura-ku, Nagoya, Aichi 450-0002, 6F Nagoya Higashi Urban Building Phone: 052-990-4694

#Furisodegram Okinawa Store 2-8-13, Yamine, Okinawa City, Okinawa 904-0034, 1st Floor Phone: 080-8565-3818

#Furisodegram Naha Store 1-11-13, Matsushima, Naha City, Okinawa 902-0069, 4F C&C Building Phone: 098-884-6600

Inquiries:

Company: Best of Miss Group

Contact: Yui Shimokawa

Phone: 03-3208-1611

Email: [email protected]

Interviews available upon request.

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン