The Saitama Prefecture Parks and Green Spaces Foundation (Public Interest Incorporated Foundation, located at 4-130 Takanashi-cho, Omiya-ku, Saitama City, Saitama Prefecture) has begun selling advertising space at three large leisure pools (water parks) it operates.
By utilizing the water parks, which are popular spots visited by a total of approximately 600,000 people across the three pools in one season, the foundation provides promotional opportunities for companies and brands. This enables community-based advertising deployment.
1. Pool Facilities Where Advertising Space is Sold
Advertising display period: Scheduled from July 4, Reiwa 8 (2026) to September 6, Reiwa 8 (2026).
*For details on the operating period, please see the foundation's website.
(1) Alnet Home Smile Park Shirakobato (Shirakobato Water Park)
985 Ozogawa, Koshigaya City: Summer visitors approx. 300,000
(2) Kisa Foods Hanasaki Fureai Park (Kazo Hanasaki Water Park)
1722 Suishin, Kazo City: Summer visitors approx. 100,000
(3) Hot Staff Kawagoe Park (Kawagoe Water Park)
880 Ikebe, Kawagoe City: Summer visitors approx. 250,000
2. Target and Appeal Points
- A top leisure spot in the prefecture with a total of approximately 600,000 visitors across three pools in one season. - Visitors are primarily families, young people, and local residents, covering a wide range of demographics. - Expected PR effect as a high-contact, high-visibility medium during the summer. - Available media: entrance advertisements, slide advertisements, street lamp flag advertisements, etc.
3. Background and Purpose
In recent years, there has been a demand for building sustainable operational systems for public facilities. The purpose is to utilize the potential as an advertising medium to increase the financial independence of the facilities while also contributing to raising awareness of local companies and brands.
This initiative is being developed as a new endeavor that goes beyond mere revenue generation, aiming to balance the revitalization of local communication with corporate social contribution activities.
4. Advertising Space (Excerpt)
Production and construction costs are separate. *Displayed prices are excluding tax.
Main Entrance Advertisement: 400,000 yen
Lazy River Bridge Advertisement: 350,000 yen
Slide Advertisement: 300,000 yen
6. Contact Information
(1) Regarding the Press Release
Saitama Prefecture Parks and Green Spaces Foundation
Contact: Kenji Arai, Planning Section, Corporate Planning Department
TEL: 048-640-1593
Email: [email protected]
(2) Regarding Advertising Applications
Samurai Co., Ltd. (Advertising operation contractor)
Contact: Daigo Kanasugi, Pool Advertising Representative
TEL: 048-834-3311
Email: [email protected]
*Advertising media materials can be downloaded here.
https://www.samurai86.net/service/originalmedia/
FACT BOX
- Source: PR TIMES
- Category: キャンペーン