Making professional teeth whitening more accessible
1. Opening Overview
◎ Ueno Clinic
[Date/Time] 10:00 AM, July 25, 2026 (Sat)
[Name] "Star Whitening Ueno Clinic" Ueno Star Dental
[Address] 1F Shinmaruya Bldg., 6-16-19 Ueno, Taito-ku, Tokyo 110-0005
◎ Machida Clinic
[Date/Time] 10:00 AM, July 25, 2026 (Sat)
[Name] "Star Whitening Machida Clinic" Machida Star Dental
[Address] 2F Hontama Bldg., 6-11-13 Haramachida, Machida-shi, Tokyo 194-0013
2. Clinic Features
As before, these are dental clinics specializing in whitening and cleaning, which "do not perform treatments." There are no dental chairs in the clinics; the interiors are designed to create a relaxing atmosphere, similar to an aesthetic salon.
Procedures are performed by dentists or dental hygienists with national qualifications who have undergone extensive, proprietary training.
Procedure Scene
Furthermore, to improve customer satisfaction, we have implemented a system that offers a full refund regardless of the reason if a customer is dissatisfied after a procedure.
By opening in Ueno and Machida, areas for which we have long received requests, we believe we can meet the needs of a wider region.
3. Background of Establishing Whitening Clinics and Future Expansion
In recent years, the demand for oral care, including teeth whitening, has surged, particularly among young people with a high level of aesthetic awareness. Currently,
over 200,000 customers use our services annually.
Star Whitening's concept is to provide an accessible clinic for whitening, which typically costs around 30,000 yen at general dental clinics. We have been sequentially opening clinics nationwide since 2014, and with the addition of these two new locations, we will have 19 clinics. We plan to increase our number of locations to approximately 30 within the next two years, primarily in suburban areas of major cities.
FACT BOX
- Source: PR TIMES
- Category: 新規オープン