The Japan Aesthetic Promotion Council participated in the 'J-Beauty Industry Study Group,' chaired by Minister for Internal Affairs and Communications Yoshimasa Hayashi. As other countries position the beauty industry as a national strategy, the study group compiled proposals to build a growth strategy through public-private cooperation in Japan. The council directly submitted these proposals to key ministers, including Chief Cabinet Secretary Minoru Kihara and Minister of Health, Labour and Welfare Kenichiro Ueno, aiming to promote the industry as 'All Japan.'

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  • Source: PR TIMES
  • Category: policy