Naiken Boys Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Sho Nakajima), which primarily handles real estate buying, selling, and rental brokerage in Tokyo, Saitama, Chiba, and Kanagawa prefectures, held its full-year business report meeting for FY2025 on Monday, April 27, 2026. We are pleased to announce the report on last year's business performance, the announcement of management goals for FY2026, and the appointment of Motonao Matsuo as a new executive.
While the annual growth rate of the real estate industry generally hovers around 10-20%, we achieved rapid growth of 2.35 times over the previous year in FY2025.
FY2025 Achievements: Achieved Targets with 238% Sales and 288% Inquiries Year-on-Year
In FY2025, we recorded a high growth rate thanks to strategic marketing measures and organizational efficiency.
- Sales: 238% year-on-year, achieving 101% of sales targets.
- Inquiries: 288% year-on-year (contributed by tie-ups with influencers and full-scale advertising operations).
- Sales Efficiency: Introduced an assistant system, creating a structure where sales personnel can focus on customer experience.
Second-half sales accelerated to 151% compared to the first half.
FY2026 Plan: Theme 'Be Cleverly Stupid!'
FY2026 is positioned as a 'crucial preparation period' for explosive growth in FY2027. We are planning the highest level of revenue increase to achieve our medium-to-long-term plan of '10x sales in 5 years since founding.'
【Measures to Achieve (Excerpts)】
- Strengthen Recruitment: Focus on 'securing and developing personnel' more than immediate profits.
The referral system will be revamped, significantly increasing referral fees from the conventional 200,000 yen to a maximum of 700,000 yen.
- We will also accelerate new challenges, such as new projects, FC expansion, and strengthening the human resources domain ('Tenshoku Boys' - recruitment service).
Announcement of New Executive Appointment
To further strengthen our management structure and accelerate business expansion, Motonao Matsuo has been newly appointed as an executive.
<About Motonao Matsuo>
Joined CityCamp Inc. as COO in January 2022, appointed director in 2024, and led business growth for approximately three years. In May 2025, joined Naiken Boys Inc. as COO, overseeing business structure design, KPI design, and organizational system design, achieving 2.35 times year-on-year sales growth. Appointed Director COO in April 2026. After leaving CityCamp, he continues to be involved as a shareholder and partner. He also serves as Representative Director of B Inc., providing business strategy support to multiple external companies.
Comment from Representative Director Sho Nakajima
"Starting from a single room with a rent of 145,000 yen when we founded the company, we now have offices in three locations, including Osaka, and an organization with over 25 employees. Until now, we have steadily built up our figures, but the real 'offense' starts here. The goal of 10x growth is not just a number; it is proof of the value we provide. This year, we will not only aim to increase sales but also make it an offensive year to realize our company's belief: 'Make customers happy. Make ourselves happy too.'"
【Company Profile】
Company Name: Naiken Boys Inc.
Representative: Representative Director Sho Nakajima
Headquarters: COERU SHIBUYA 8F, 1-20-3 Dogenzaka, Shibuya-ku, Tokyo
URL: https://naikenboys.co.jp/
Established: June 1, 2022
Capital: 1 million yen
Business Activities: Various information provision services utilizing the internet, real estate acquisition, buying, selling, leasing, management, and brokerage business, real estate transaction business.
<Contact for Media Inquiries>
Naiken Boys Inc. Suzuki
TEL: 03-6455-2402 FAX: 03-6455-2403
E-mail: [email protected]
FACT BOX
- Source: PR TIMES
- Category: 人事