Atoms Inc. will host a pop-up store for its tech uniform lifestyle brand, 'Product Manager,' at the IT engineer conference 'Developers Summit 2026 Summer' in Tokyo on July 16-17, 2026. This marks the brand's first offline sales event. Aligning with the event's theme of engineers contributing to business, the brand aims to interpret titles like product manager, software engineer, and designer as symbols of a commitment to creation and challenges.

At the JP Tower Hall & Conference venue, attendees can physically try on and purchase existing online items such as the 'Product Manager Tee' and 'Vibe Coding Club Tee'. Additionally, exclusive limited-quantity designs created specifically for this offline event will be available. The booth will also showcase the brand's background, production processes, and its philosophy of developing collections continuously in 'Sprint' units.

The team highlights that in the AI era, human choices and working intentions are more important than ever, hoping the physical items will spark conversations among attendees.

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  • Source: PR TIMES
  • Category: business