For women who feel skincare alone isn't enough: "Moisture-Circulating Samgyetang Kit" based on Korean health food concepts, offering "edible beauty," launches July 7

Amuser Holdings Inc. (Headquarters: Fukushima Prefecture, Fukushima City, President: Minoru Jinno), through its D2C food brand "TAKUNABE," will launch the new product "Moisture-Circulating Samgyetang (Ginseng Chicken Soup) Kit" on July 7, 2026, at 8:00 PM. This kit incorporates the wisdom of Korean health food to propose "edible beauty."

The "Moisture-Circulating Samgyetang Kit" is a dried samgyetang kit that allows for easy incorporation of "edible beauty" by blending 8 types of natural ingredients: ginseng, jujube, goji berries, white wood ear mushroom, black wood ear mushroom, glutinous rice, 25-grain rice, and natural mineral salt. With just chicken wings and water, it takes about 20 minutes. You can easily enjoy samgyetang, a health food popular in Korea, at home.

This product was developed under the supervision of Yasuko Takimoto, an international medicinal cuisine expert and author of "Medicinal Cuisine Soups for Every Day." The concept is "A healthy lifestyle that cares for your body."

We propose a new inner care habit: "edible beauty," which can be enjoyed as a meal, not just as a health food or supplement.

Click here for the special launch website.

For product details and pre-launch information, please visit the special website.

- Background of Development

Bringing the ancient wisdom of Korean health food to the modern woman's table.

In recent years, while interest in beauty and health has grown, many people find their diet neglected amidst busy lives.

Furthermore, the awareness of wanting to nurture oneself through food, not just skincare and supplements, is spreading.

In Korea, where interest in beauty and self-care is high, the culture of nurturing the mind and body through food has been deeply rooted in daily life since ancient times. Among these, samgyetang is a representative dish, enjoyed by all generations, including the "Pongnal (dog days of summer)" tradition of eating it to regain energy during hot weather.

In addition to this Korean food culture, there is growing interest in "inner beauty" that cultivates beauty from within through food, not just external skincare. Samgyetang is gaining attention as a self-care option through food, along with the expansion of such values.

TAKUNABE, in addition to this background, has focused on the lifestyles of modern women, such as busy days filled with work and housework, irregular eating habits, dryness due to air conditioning, managing condition during seasonal changes, and having little time for oneself.

Therefore, we have focused on adapting the wisdom of Korean health food to modern lifestyles, prioritizing "what can be continued even when busy" and "what can be incorporated without special knowledge" in product development.

This led to the creation of the "Moisture-Circulating Samgyetang Kit," developed under the supervision of an international medicinal cuisine expert, incorporating the wisdom of Korean health food into modern lifestyles. With just chicken wings and water, it takes about 20 minutes. We propose a new inner care habit of "edible beauty" while enjoying it as a meal.

- Market Background

Expansion of the beauty and inner care market, and growing interest in self-care through "nourishing meals."

In recent years, driven by increasing interest in beauty and health, there has been a growing focus on "inner care" – nurturing oneself from the inside through diet and lifestyle habits, in addition to external care like skincare.

According to a survey by Fuji Keizai, the self-healthcare market continues to expand, with initiatives for inner self-care, such as skin care and gut health improvement, spreading mainly among women. Furthermore, Yano Research Institute reports that the health food market maintains its scale despite the impact of the red yeast rice issue.

Additionally, Google Trends shows consistently high search interest for terms like "inner care" and "gut health."

The Ministry of Health, Labour and Welfare's "Healthy Japan 21 (Third Term)" also positions dietary improvement as a key theme for extending healthy life expectancy.

Against this backdrop, there is a growing need for self-care that can be easily continued through daily meals, not just supplements and health foods.

Based on this market background, TAKUNABE adapts the wisdom of Korean health food to modern lifestyles and proposes "edible beauty" as a new inner care option.

[Sources] - Ministry of Health, Labour and Welfare "Healthy Japan 21 (Third Term)" - Fuji Keizai Co., Ltd. "Self-Medication and Self-Healthcare Market Survey" - Yano Research Institute Ltd. "Survey on the Health Food Market" - Google Trends (Search keywords: "inner care," "gut health")

- Product Features

Moisture-Circulating Samgyetang Set: 8 Types of Natural Ingredients

1 8 Types of Natural Ingredients Incorporating Korean Health Food Wisdom

Carefully selected 8 types of natural ingredients: ginseng, jujube, goji berries, white wood ear mushroom, black wood ear mushroom, glutinous rice, 25-grain rice, and natural mineral salt. Based on the wisdom of health food popular in Korea, they are balanced for easy incorporation.

2 Just Chicken Wings and Water. Samgyetang Ready in About 20 Minutes

All you need are chicken wings and water. You can easily enjoy samgyetang at home by simmering for about 20 minutes in a pot. The simple cooking process makes it easy to continue even on busy days.

3 Supervised by an International Medicinal Cuisine Expert

Supervised by Yasuko Takimoto, an International Medicinal Cuisine Expert, Japanese Medicinal Cuisine Expert, International Chinese Medical Doctor, and Registered Dietitian. From ingredient selection to flavor balance, everything is carefully designed for a gentle taste.

4 No Additives, Room Temperature Storage

To preserve the natural taste of the ingredients, no additives are used. As it is a dried type, it can be stored at room temperature and used as a convenient stock food that can be prepared when needed.

5 A New Inner Care Habit: "Edible Beauty"

We propose "edible beauty," which can be easily incorporated through meals, rather than relying solely on skincare and supplements. We deliver this new inner care habit by adapting Korean health food wisdom to modern lifestyles.

- How to Make

Contents of the Moisture-Circulating Samgyetang Kit

Ingredients (for 1 serving)

Moisture-Circulating Samgyetang Kit: 1 bag, Chicken wings: 5 pieces (approx. 250g), Water: 500ml

STEP 1 Place the chicken wings, samgyetang kit, and 500ml of water in a pot.

STEP 2 Once boiling, reduce to medium-low heat, remove scum, cover with a lid, and simmer for about 20 minutes. It's ready.

STEP 3 Season to your liking with the included natural mineral salt and enjoy.

- Supervisor Profile

Yasuko Takimoto

Chinese Medicine Researcher, International Chinese Medical Doctor, International Medicinal Cuisine Expert, Japanese Medicinal Cuisine Expert, Registered Dietitian, J.S.A. Certified Wine Expert. After graduating from the Department of Food Science, Faculty of Home Economics, Japan Women's University, majoring in Dietetics, she worked in the hospital's dietary therapy internal medicine department, treating illnesses with Chinese medicine and diet. She then worked as a registered dietitian at a facility for the elderly. Around that time, she became fascinated by the appeal of Chinese medicine and began studying it and medicinal cuisine. In April 2005, she opened "Yakuzen Restaurant Shinmi" in Aobadai, Yokohama. In 2006, she established "Yakuzen Class Shinmi," which continues to this day. In 2015, she opened its sister school, "Yakuzen Jissen Gakuin." In addition to teaching at classes in Tokyo and Yokohama, she has authored serializations and recipe proposals for various media, held events, and supervised medicinal cuisine menus at restaurants.

Her books include "Medicinal Cuisine to Enjoy with Alcohol" (Gakuyo Shobo), "Magic Soup to Boost Immunity" (PHP Institute), and "Easy Medicinal Cuisine to Regulate Seasonal Discomfort from Within" (Yurindo).

- Product Overview

Package (Front)

Package (Back)

Product Name

Moisture-Circulating Samgyetang Kit

Brand

TAKUNABE

Net Contents

46g (Kit 43g + Natural Mineral Salt 3g)

Release Date

July 7, 2026 (Tuesday) 8:00 PM

Retail Price

1,280 yen (tax included)

Storage Method

Store at room temperature

Expiration Date

1 year from manufacturing date

Ingredients

[Samgyetang Kit] Glutinous rice, Jujube, Ginseng, Goji berries, White wood ear mushroom, Black wood ear mushroom, Pearl barley, Hulled barley, Brown rice, Glutinous brown rice, Green rice, Black rice, Sprouted brown rice, Green rice, Soybean, Mochi barley, Red rice, Green soybean, Azuki bean, Amaranth, Mochi millet, Mochi foxtail millet, Kidney bean, Golden sesame, Black sesame, Black soybean, White sesame, Kibi, Corn, Job's tears, Foxtail millet, [Salt] Salt (seawater), (contains soybeans/sesame in part)

Country of Origin of Raw Materials

Glutinous rice/Other miscellaneous grains (Domestic), Jujube/Ginseng/Goji berries (Korea), White wood ear mushroom/Black wood ear mushroom (China), Salt (France)

Manufacturer

Amuser Holdings Inc.

AC FACTORY Division

Amuserland Bldg., 9-5 Torii-cho, Torii-dori, Fukushima City, Fukushima Prefecture

Nutritional Information (per 100g)

*Analysis value when prepared*

Energy 122kcal, Protein 9.1g, Fat 7.2g, Carbohydrates 5.9g, Sugars 4.5g, Dietary Fiber 1.4g, Salt Equivalent 0.84g, Calcium 14.8g, Iron 0.63g, Zinc 0.63g

- Company Overview

Amuser Holdings Inc., with the vision "Making the world interesting through creation and ingenuity," is an entertainment group that delights everyone involved through valuable "moving experiences."

Company Name: Amuser Holdings Inc.

English Company Name: Amuser Holdings Inc.

Location: Amuserland Bldg., 9-5 Torii-cho, Torii-dori, Fukushima City, Fukushima Prefecture

Representative: Minoru Jinno, President and Representative Director

Established: July 2010

Capital: 10 million yen

Business Activities: Mail order business / Planning, manufacturing, and sales of food products / Real estate business

Corporate Website: https://amuser.co.jp

*"TAKUNABE" is a registered trademark of Amuser Holdings Inc.*