Indino, Inc. (Headquarters: Minato-ku, Tokyo, CEO: Masashi Doi), in collaboration with BS.G, Inc. (Headquarters: Shinjuku-ku, Tokyo), is launching the skincare brand 'Étonelle.'
As the brand's first product, the serum 'Étonelle Serum' adopting the advanced penetration technology 'nanoPDS' will be released on June 24, 2026.
Yuri Ouchi, who appeared on the reality dating show 'The Bachelor Japan' Season 5, participated as the brand producer, overseeing the brand concept design and creative supervision.
'Rewind your skin time beautifully.' Étonelle is a skincare brand with this concept.
In recent years, in the skincare market, in addition to interest in ingredients, there is increasing interest in technologies regarding 'how to deliver ingredients.' Étonelle focuses on this and adopts the advanced penetration technology 'nanoPDS.'
nanoPDS is an advanced penetration technology developed to encapsulate beauty ingredients at the nano-level and deliver them to the stratum corneum.
Étonelle Serum adopts this nanoPDS technology and contains beauty ingredients such as sodium hyaluronate, human umbilical cord blood stem cell conditioned culture fluid, EGF, FGF, KGF, water-soluble proteoglycan, and various peptides.
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: Étonelle / Étonelle Serum