Aucnet Inc., a circular market design company, announced a strategic partnership with Odakyu Department Store, which operates department stores in Shinjuku, Machida, and Fujisawa, to launch 'INVID,' an asset liquidation and sales support service for Odakyu's private clients, utilizing Aucnet's BtoB online auction platform.

Aucnet launched the world's first real-time used car auction in 1985 and has since expanded into various fields, including used digital equipment, motorcycles, and luxury goods, accumulating specialized expertise in secondary distribution. In its fashion resale business, it operates a platform with over 6,500 buyers worldwide, handling more than 35,000 items weekly.

Meanwhile, Odakyu Department Store has built strong relationships with its private clients through years of high-quality hospitality. It holds a trusted position among high-net-worth individuals, particularly for high-value items such as jewelry, watches, and luxury brands.

With changing lifestyles and increasing needs for asset management, there is growing demand for the proper liquidation of high-value personal assets. In response, this partnership combines Odakyu's customer base and brand strength with Aucnet's appraisal and distribution platform to provide a new, secure asset liquidation service.

The service targets high-value items owned by Odakyu's clients. Through Aucnet's BtoB online auction, items are evaluated by professional buyers worldwide to maximize their value. Customers simply deposit their items, and Aucnet handles the entire process from appraisal to sale, providing a seamless and secure experience.

FACT BOX

  • Source: PR TIMES
  • Category: business_partnership