Japanese Beauty Brand ALLPAIR to Open Direct Shop at Yodobashi Camera Multimedia Akiba on June 18th

ALLPAIR Co., Ltd. (Location: 1-4-1 Marunouchi, Chiyoda-ku, Tokyo; Representative Director: Tomomi Serizawa) will open its brand direct shop, "ALLPAIR SHOP Yodobashi Camera Akiba Store," on the 3rd floor of the Beauty and Personal Care section at "Yodobashi Camera Multimedia Akiba" in Akihabara, Tokyo, starting June 18, 2026.

This store will serve as a new sales base where customers can directly touch and feel ALLPAIR's skincare and inner care products, confirming their texture and product features before purchasing. The aim is to provide an experience of ALLPAIR's product value not only to domestic customers but also to inbound foreign visitors, by opening in the Akihabara area, which attracts many people from Japan and abroad.

A Brand Direct Shop Where ALLPAIR Products Can Be Directly Experienced Opens in Akihabara

ALLPAIR is a beauty brand that focuses on skincare, inner care, and clinic-inspired beauty design, catering to skin and body changes influenced by age and environment.

While product information has been primarily disseminated through online stores and social media until now, this new store will allow customers to directly experience textures, scents, usability, and the design philosophy behind each product, which cannot be fully conveyed through e-commerce or social media alone. In-store, we will provide easy-to-understand guidance on product features, usage methods, and how to incorporate them into daily beauty routines.

We will offer an experience space where individuals seeking suitable skincare, those wanting to start inner beauty routines, and those who have wanted to try ALLPAIR products can make informed choices.

Catering to Inbound Tourists as Well. Communicating the Appeal of Japanese Beauty Brands from Akihabara

Akihabara, Tokyo, is a highly international area visited not only by domestic customers but also by many inbound foreign tourists. "Yodobashi Camera Multimedia Akiba" is a large commercial facility located in front of Akihabara Station, attracting a wide range of customers seeking beauty appliances and personal care products.

Leveraging this location, ALLPAIR will expand opportunities for both domestic and international customers to directly experience its products as a Japanese beauty brand. We are preparing a system to assist inbound customers in-store, ensuring that ALLPAIR's product value is communicated more clearly, transcending differences in language and purchasing environment. It can also be utilized as a real touchpoint for customers who learned about our products through e-commerce and social media, allowing them to purchase with confidence after confirming the actual usage feel.

Supporting Daily Beauty Routines from Both Skincare and Inner Care Perspectives

ALLPAIR offers products for both external skin care and internal beauty routines. At our direct shop, we aim to make ALLPAIR products more accessible and support customers in selecting products tailored to their individual lifestyles and beauty needs.

We will deliver a unique product experience for those looking to revise their daily skincare, incorporate inner care into their beauty routines, or seeking beauty items as gifts or personal treats.

All ALLPAIR Products, Including the Signature Product "THE ANTICARE," Will Be Available

CLINIC LE GINZA THE ANTICARE | 600mL (20mL x 30 bottles)

The "ALLPAIR SHOP Yodobashi Camera Akiba Store" will carry a wide range of skincare and inner care products developed by ALLPAIR.

Among these, the signature inner beauty drink "CLINIC LE GINZA THE ANTICARE" is one of the products symbolizing ALLPAIR's beauty design. It is a drink type that is easy to incorporate into daily beauty routines and was developed for those conscious of inner beauty.

In-store, customers can view all products, including THE ANTICARE, and receive support in selecting products tailored to their individual lifestyles and beauty needs.

Store Overview

Store Name

ALLPAIR SHOP Yodobashi Camera Akiba Store

Opening Date

June 18, 2026 (Thursday)

Location

1-1 Kanda Hanaoka-cho, Chiyoda-ku, Tokyo 101-0028

Yodobashi Camera Multimedia Akiba 3F, Beauty and Personal Care Section

Brands Handled

ALLPAIR119, ALLPAIR CLINIC LE GINZA, ALLPAIR DERMA LE GINZA, LIORA BELLE, GSHEX

Business Hours

Subject to the business hours of Yodobashi Camera Multimedia Akiba

Regular Holidays

Subject to the facility's holidays

About ALLPAIR

ALLPAIR is a Japanese beauty brand with the philosophy: "Return to the essence, that is the future of beauty." Through skincare, inner care, and clinic-inspired beauty design, we create products that do not just temporarily adorn the skin or body, but address the foundation of beauty that fluctuates with age and environment.

The brand name ALLPAIR is derived from "All" and "Repair." Everything has meaning, and true beauty begins with the restoration of balance.

With this philosophy, we develop products that fuse scientific formulation design with sensory user experiences.

Company Overview

Company Name

ALLPAIR Co., Ltd.

Location

1-4-1 Marunouchi, Chiyoda-ku, Tokyo

Representative

Tomomi Serizawa, Representative Director

Business Description

Planning, development, and sales of inner care and skincare products

Official Website

https://www.allpair-jp.com/