Cross Marketing Inc. (Headquarters: Shinjuku-ku, Tokyo; President and CEO: Mikito Igarashi, hereinafter "the company") will hold a seminar on Friday, September 18.

Details and Registration: https://www.cross-m.co.jp/seminar/20260918

Seminar Overview

Have you ever conducted a questionnaire survey only to find that design errors prevented proper validation aligned with your research plan?

Face-to-face surveys using printed questionnaires and web-based surveys each have unique pitfalls in questionnaire design.

This seminar will introduce the fundamental mechanisms of panel-type web surveys using professional survey companies and explain key points for achieving higher-accuracy research. We will also introduce the research support services offered by our company.

The content is valuable not only for researchers who have never used survey companies for academic studies but also for university faculty planning student thesis projects, those wishing to review their current web survey methods, and general corporate professionals beginning research activities.

Program

1. Basics of Web Surveys: Mechanisms, Advantages, and Disadvantages of Panel Surveys

2. Key Points in Web Survey Design: Differences from Paper-Based Surveys

3. Advancing Research Outsourcing: What You Can Entrust to Survey Companies

Recommended For

Researchers currently planning web-survey-based studies

Those preparing to start academic research using web surveys

Individuals who have conducted web surveys but feel uncertain about data accuracy

Those who have never outsourced research support to survey companies

Event Details

Title: [Explained by Researchers with Grant-in-Aid Experience!] Mastering Web Surveys to Enhance Academic Research Accuracy – How to Smartly Leverage Survey Companies for Research Outsourcing

Date and Time: Friday, September 18, 2026, 17:00–18:00 JST

Format: Online seminar via Zoom – Pre-registration required ※ After registration, viewing URL will be sent via email from Zoom. Fee: Free

Details and Registration: https://www.cross-m.co.jp/seminar/20260918

※ Participation may be declined for competing businesses or other ineligible parties.

Moving forward, the company will continue to incorporate diverse methodologies and serve as a marketing partner, providing tailored marketing research and solutions to meet customer needs.

【Company Overview】

Company Name: Cross Marketing Inc. https://www.cross-m.co.jp/

Location: 24F Tokyo Opera City Tower, 3-20-2 Nishi-Shinjuku, Shinjuku-ku, Tokyo

Established: April 1, 2003

Representative: President and CEO Mikito Igarashi

Business Activities: Marketing research services and related consulting

Contact for Press Inquiries

Seminar Office, Cross Marketing Inc.

[email protected]

FACT BOX

  • Source: PR TIMES
  • Category: Event